Armstrong takes the plunge into e-commerce

Armstrong World Industries has launched Kanopi, an e-retail site where customers including small businesses can buy Armstrong’s commercial ceiling tiles directly. The site has been online since September and now counts 11 employees. Armstrong spokesperson Jennifer Johnson told Lancaster, Pa.’s LNP newspaper that number is expected to exceed 100 within three years. Kanopi offers “end to end” service including delivery to business owners looking to replace tiles or ceilings quickly.