BMF designs Canada’s first Rawlings baseball store

BURLINGTON,  Ont. — Merchandising and store planning company BMF covered all the bases in designing a new showpiece for Rawlings Canada, which celebrated its grand opening this past weekend in Mississauga, Ont.  Included were custom fixtures for gloves and bats and the opportunity to show off BMF’s new FLEXLINETM   fixturing system.  BMF also installed a Samsung video wall to add excitement to the shopping experience.  According to Rawlings Canada General Manager Randy Beatty, “This concept store is the first of its kind and gives us the opportunity to show off the full line of Rawlings products to the marketplace, since it’s very difficult for the average store to represent everything”.  Rob Wilbrink, BMF president, says this project brought back fond memories of playing and coaching Little League baseball.  You can check out the store here.