The Weather Network (TWN) launched an ad campaign using an AI-powered avatar of presenter Rachel Schoutsen. TWN partnered with Home Hardware Stores Ltd. to promote local stores during Ontario summer forecasts, including highlighting summer sales. “This partnership puts Home Hardware front and centre when Canadians are engaging with weather content and planning for the summer ahead,” said TWN chief revenue officer Simon Jennings.
Home Hardware, The Weather Network team up for AI campaign
Most Recent
Most Read
Walmart Canada “back in growth mode”: CEO
Mon, December 02nd, 2024
Watch the highlight reel from the CHPTA Hall of Fame induction ceremony
Mon, December 02nd, 2024
Featured Classified: Wolf Gugler
Mon, December 02nd, 2024
TIMBER MART announces promotion in hardlines purchasing
Fri, November 29th, 2024
IKEA event touts Summary Report’s sustainable and worker initiatives
Fri, November 29th, 2024
Home renovations are on the rise as interest rates fall
Fri, November 29th, 2024
Walmart Canada rolls out data analytics program
Thu, November 28th, 2024
Throwback Thursday: Ten years ago, Slegg announced it was switching buying groups
Thu, November 28th, 2024
Looking for your next new hire? Hardlines Classifieds can help
Thu, November 28th, 2024
Home Hardware returns to Nova Scotia community
Wed, November 27th, 2024
