TIMBER MART thrives with virtual gatherings

VAUGHAN, Ont. — TIMBER MART launched its regional dealer meetings and annual vendor negotiations earlier in the fall, and is reporting that the shift to a virtual format has been a resounding success.

“In an effort to keep not only our employees but also our dealers and vendors safe, we are hosting hundreds of meetings on virtual platforms like Microsoft Teams and Zoom,” said Randy Martin, the group’s VP of procurement, “and are finding that with information sharing prior to the meetings, everyone is well prepared to engage with each other online and make the most of their time together.”

A Leger Opinion survey this summer found that 84 percent of Canadians felt “positive” about video conferencing. TIMBER MART is set to take its annual buying show virtual next February, and expects to welcome a larger number of participants than it has at in-person events.

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