Barbecue manufacturer appeals to consumers to buy Canadian

Napoleon has taken out a full-page ad in The Toronto Star urging Canadian consumers to choose domestic products as trade disputes with the U.S. heat up. The letter expresses disappointment at the U.S. government’s aggressive tariff strategy.

“As the economy faces uncertainty, we invite you to join us in strongly supporting not only Napoleon but all Canadian businesses,” it continues. Napoleon president Mike Tzimas told CTV News the company is “completely focused on keeping everybody employed.”

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