Castle partners with platform to connect pros, homeowners

MISSISSAUGA, Ont. — Castle Building Centres Group Ltd. has forged an exclusive partnership with an online platform for homeowners to source renovations, repairs and upgrades. Rendoodle is a virtual marketplace that connects retailers and pros with consumers to help them plan and execute their home improvement projects.

Castle’s partnership with Rendoodle gives Castle members the opportunity to be the home improvement retailers of choice on the site. Together with Rendoodle, Castle intends to build a sustainable online community of Castle retailers, leading manufacturers and reputable certified contractors. The marketplace offers member benefits such as access to project leads, increased sales potential and access to a certified installer listing.

(Full story on this alliance in the next blazing edition of our weekly Hardlines newsletter. Not getting the full story? I invite you to try out Hardlines for a month at no charge! Click here to sign up now! —Editor)