OTTAWA — Giant Tiger Stores Ltd. has appointed 17-year company veteran Paul Wood to take over as CEO from founder Gordon Reid, as conditions for the discount goods market heat up during the pandemic. “We don’t have a lot of penetration in some of the larger urban centres like Toronto, so there’s still an awareness gap that we have to work through,” Wood acknowledged the Globe & Mail.
“I don’t necessarily believe we’ll be a Yonge and Bloor store,” he said, in reference to the landmark corner in Toronto’s central business district, “but there are a lot of neighbourhood opportunities that we’ll continue to look at, and other places in the country.” At the same time, Wood noted that Giant Tiger is aggressively growing its e-commerce strategy. While the online channel remains a modest segment of the company’s sales, it has moved to introduce BOPIS options for grocery orders and also offers home delivery on select items.