Peavey lands naming rights to venue complex

Peavey Industries has entered into a five-year agreement with Westerner Park, central Alberta’s largest convention, agricultural, sports, and entertainment facility.

Under the deal, Peavey secures the naming rights of Red Deer’s landmark Westerner Park Centrium as its Official Agricultural Supply Partner. Beginning this week, the complex is known as the Peavey Mart Centrium.

“Peavey Industries’ head office has been located here for decades, making Peavey Mart truly ‘Red Deer’ at its very core,” said CEO and president Doug Anderson. “We are thrilled to partner with Westerner Park and further our local connection while showcasing the overarching dedication we have for a city we are also very proud to call our hometown.”

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