The federal privacy watchdog rebuked Home Depot Canada this week for failing to get customer consent before sharing personal data with Meta, the owner of Facebook and Instagram. After investigating the retailer’s sharing of data from customers who elected to receive an emailed receipt between 2018 and October 2022, commissioner Philippe Dufresne said explicit prior consent should have been sought from customers.
In a statement, Home Depot Canada said that Meta’s analytics tool was used for “only non-sensitive information” and that “as a precaution we stopped using the tool once the Office of the Privacy Commissioner of Canada expressed concerns about it in October 2022.”
