Quebec retailer Simons enters Maritime market

Simons, the Quebec-based specialty department store, has opened its 17th store, and its first in the Maritimes. The 56,000-square-foot outlet, located at the Halifax Shopping Centre, represents an investment of over $20 million and 150 new jobs.

Each department in the store has been conceptualized to represent a Canadian city or region. The Pacific Coast, the Okanagan Valley, the Rockies, the Prairies, the Arctic, the Great Lakes, Downtown Toronto, Old Montreal and the Maritimes all serve as design inspiration.

The retailer says it’s intent on expanding its presence from coast to coast.