RCR launches new Climaloc website

BOUCHERVILLE, Que. — RCR International has launched a brand new Climaloc Solutions website. The online strategy reflects a larger initiative by RCR, which manufactures and distributes more than 3,000 products, to revitalize the Climaloc brand over the past year. Starting with its merchandising strategy, RCR redesigned Climaloc’s packaging and in-store displays to make product selection easier for do-it-yourselfers. RCR boasts that the the new website has a “clean and uncluttered look” and provides lots of tips, tricks, how-to videos.