LAS VEGAS, Nev. — Lloydminster Home Hardware Building Centre did such an amazing job promoting itself on Facebook that the owners got an invite to join a summit at Facebook’s own headquarters. Sisters Sarah Rurka and Tasha Hilderman shared the story of their incredible journey to meet with Mark Zuckerburg and share ideas with other top Facebook users at the on the stage of the NRHA’s All-Industry Conference.
The conference is being held in conjunction with the National Hardware Show this week in Las Vegas.
Rurka and Hilderman shared some of their insights into what makes an effective campaign online. “Social media should inform, entertain and educate,” said Tasha.