Sears Canada shakes up loyalty program

TORONTO — Sears Canada is rolling out changes to its customer loyalty program, Sears Club, in order to “bring it more firmly into the digital age”. The enhanced Sears Club program, set to launch before the holiday shopping season, will allow Sears Club points on purchases made in cash as well as with any debit or credit card accepted by Sears Canada. Points can be earned on in-store, catalogue, online, and mobile purchases.

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