Sexton Group recently held its annual meeting for its members, garnering one of its highest attendances ever. By hosting the meeting and events online, the group made them available to members who can’t attend in-person meetings or shows.
“We are already talking about what we can do with our vendor partners,” said Eric Palmer, VP and GM of the Sexton Group. Their post-event survey found that 97.6 percent of members said yes to being interested in having more virtual events. Laura Fisher, chief marketing officer, said that they look forward to meeting in person again but “in the meantime, this was world-class.”
