Headwinds are on the way this year for small businesses in Canada, eCommerce Canada founder David Nagy has told Retail Insider. With the current state of the economy, he says, “consumers aren’t buying anything, online or in-store. They aren’t investing in anything. And so, small business owners aren’t investing in anything, either, because they have no idea what their return is going to look like.”
Nagy adds that the pendulum will eventually swing back. “I’m sure that when the time is right – when consumer confidence is boosted and sales begin to return – Canadian small business owners will be more eager than ever to invest and innovate”.
