Archives

Jul. 18, 2005

 


John Caulfield, Contributing Editor
vol. xi, #29, July 18, 2005

IN THIS ISSUE:
• TruServ Canada supplies general merchandise to grocers
• Rona completes expansion of HQ
• Executive shuffle at Delroc
• Home improvement stays strong in Quebec
• Changes at Cologne Fair lure back power tool makers
• NRHA incorporates Canadian arm
• Universal Forest posts strong results
• Japanese home improvement companies merge
* * * * * *


“We would all like a reputation for generosity and we’d all like to buy it cheap.”
Mignon McLaughlin (U.S. writer and humorist)
TRUSERV CANADA MAKES SUPPLY DEAL WITH GROCERY GROUP
WINNIPEG TruServ Canada has struck a wholesale supply agreement with Triple 4 Advertising Ltd., a Moose Jaw, Sask.-based buying group supplying a group of independent grocery stores in Western Canada. Under the agreement, TruServ Canada will provide Triple 4 affiliated locations with general merchandise products and programs. More than 400 stores in Saskatchewan, Alberta, Manitoba, and Northwestern Ontario, using the “Fine Foods” banner, are members of the Triple 4 group. Stores range from $250,000 to $14.5 million dollars in sales. TruServ is testing a similar program in Big Way Foods, a grocery retailer in Tuelon, Man. In addition, 12 of TruServ’s V&S stores in Alberta are carrying groceries, which has given TruServ a good opportunity to test its general merchandise assortments in a grocery environment.

“We are very excited to leverage our general merchandise offerings to a quality organization such as Triple 4,” says Dave Leonzio, national growth manager for TruServ Canada. “We have the opportunity to service over 400 locations, providing general merchandise and hardware offerings, which fits well with our current infrastructure.” Leonzio adds that 10 Triple 4 locations have already signed on and more are being added each month.

According to Leonzio, TruServ is actively pursuing other retailers outside of the hardware industry, to provide for their general merchandise needs. “We are in the process of working with a number of companies that we expect to announce in the next few months that also have a similar void for general merchandise.”

RONA COMPLETES EXPANSION OF HEAD OFFICE
BOUCHERVILLE, Que. Rona inc. recently completed the expansion of the office space at its headquarters and distribution centre, located here. With the addition of 58,000 sq.ft. on two levels, the total area of the offices and meeting areas has swelled to 138,205 sq.ft. The expansion included adding a new 5,500-sq.ft. employee training centre and increasing the company’s day care facilities from 32 to 50 spots. The building’s total surface area, including the distribution centre, now tops 788,205 sq.ft. Rona’s president and CEO, Robert Dutton, was on hand July 8 during an official opening of the newly expanded facilities.
QUEBECERS REMAIN AVID DIYERS
MONTREAL More than three-quarters of Quebecers are active DIYers, indicating a level of renovation activity that’s increased even since the beginning of this year. This is just one of the findings of a survey by the Quebec association of building materials dealers, ADMACQ. Its latest quarterly Rénovex Index reveals that 76% of Québec households state they are regularly involved in renovation or do-it-yourself projects. This figure, which represents a 3% increase over the previous month and a 6% rise over January, is also having a positive impact on the association’s independent home improvement dealers.“Never have we felt so much interest in home renovation and do-it-yourself projects,” says Donald O’Hara, President and General Manager of ADMACQ. “At ADMACQ, we’ve always maintained that Quebecers practically have it in their genes to handle the hammer. The proliferation and popularity of home renovation and do-it-yourself TV shows and the results of our Rénovex Index, published quarterly now over the past year, show just how accurate our intuition was.”Fixing up the home also includes decorating. According to the June Rénovex Index, more than half (52%) of the Quebec households surveyed indicate that they have done some interior decorating over the past 12 months. Another 49% intend to do so in the near future. One-fifth of respondents indicated they have done some painting this spring.

With the arrival of warm summer weather, Quebecers are getting outside to enjoy the pleasures of outdoor work. In this regard, 68% of the Rénovex Survey respondents indicated that they have invested in the purchase of flowers and/or plants this spring, and a third of them have also purchased gardening tools.

For more information about the Renovex study, contact, Donald O’Hara at ADMACQ: 450-646-5842, info@admacq.qc.ca.

NRHA INCORPORATES ITS CANADIAN OPERATION
TORONTO On the eve of its annual convention, the North American Retail Hardware Association continues to look for opportunities north of the border as it seeks more recruits for membership – and for its educational programs.Formerly the National Hardware Association, the group renamed itself – and expanded its mandate north of the border – following the demise late last year of the 99-year-old Canadian Retail Hardware Association. NRHA had always had an affiliation with its Canadian sister organization, one that included the sharing of several programs, including NRHA’s in-store training modules. In an effort to continue providing these programs – and expand NRHA’s reach – a Canadian representative was hired on. Scott Hoy, a former publisher for the trade magazine, Hardware & Home Centre, is managing director of NRHA, representing the organization to Canadian hardware groups. NRHA’s first member in Canada was Home Hardware Stores Ltd., which represents some 1,000 dealers across the country. It joined early this year, shortly after the demise of the CRHA. More recently, a group of Western Canadian hardware/home improvement dealers, members of Federated Co-operatives, have signed on. But further recruitment negotiations are afoot. “We are in serious chats with three other groups right now,” says Hoy. Although he declines to name them, he says they are “very accepting” of NRHA’s educational programs.

Hoy says that ties in well with NRHA’s mandate. “Membership is our biggest drive and a lot of that is based on education.” In fact, he anticipates that NRHA’s presence in Canada can exceed even the membership levels of the former CRHA, which were estimated at around 1,500 dealers at the time of its demise.

To establish more firmly operations north of the border, the NRHA has just completed incorporation of NRHA Canada. Although it will be governed by the Indianapolis-based association’s U.S. board, John Hammond, managing director of the NRHA, says the move will keep Canadian money up in Canada.

NRHA is currently testing a new online training program. “We’re not trying to re-invent the wheel. We’re just trying to educate the retailers,” regardless of any existing banner affiliation they may have, Hoy says. The program will begin rolling out in earnest in August.

Hammond says the program offers a comprehensive, multi-relational online tool. “It takes everything you need to know about a product and co-locates it with that product,” he says. “You can pull up streaming video and FAQs, tips on add-on sales and merchandising, and even safety tips related to that product or project.

“We have driven a large number of individual memberships down here based on this program,” Hammond continues. “I think it’s going to be a great deal for all independents.” He expects the new program to be “Canadianized” in time, as well, to take into consideration differences such as metric measurement.

NRHA’s annual convention and AGM starts today in Vail, Colo.

RENOVATED COLOGNE FAIR ATTRACTING POWER TOOL FIRMS
COLOGNE, Germany The home of the world’s largest hardware show, the International Hardware Fair/Practical World, has been undergoing a major renovation and expansion, one that is luring back major power tool suppliers that have been absent from the hardware show in recent years.Koelnmesse, the organization that owns both the shows and the fairgrounds they are hosted on, utilizes a vast site that sits alongside the Rhine, directly across the river from downtown Cologne. The original halls, closest to the river, called the Rhine Halls, have been sold to a giant media company, RTL. The remaining structures, called the East Halls, are being renovated. According to Martin Brüggemann, project manager at Koelnmesse for Practical World’s sister shows, gafa and Spoga, the new structure will better accommodate trade fair exhibitors, by reducing the buildings to one level with 11 metre-high ceilings. Without a second floor to hold up, the many columns that formerly hindered sight lines and booth space on the main will be eliminated.

The new layout will be especially effective in accommodating shows that feature larger equipment or require larger exhibits, says Brüggemann.

A furniture show being held in January 2006 will be the first event to be held in the newly renovated halls. The International Hardware Fair/Practical World, March 5-8, 2006, is already more than two-thirds sold, and exhibiting companies include 150-plus power tool suppliers, many of whom are returning to the show following an absence of several years.

Brüggemann admits that the big guys – Bosch and Black & Decker – have yet to sign on. However, he says, as these companies look to expand their presence in the fast-growing Asian market, the international scope of the show will offer strong incentives for supplier involvement.
(For more information on Practical World or Spoga and gafa, contact: Barbara Hills, b.hills@koelnmessenafta.com; 416-598-3343.)

COMING HARDLINES EVENTS:
Hardlines Conference Series, Sept. 12-13;
Outstanding Retailer Awards at the Hardlines Gala Dinner Sept. 12
COMPANIES IN THE NEWS
SAINT JOHN, N.B. – J.D. Irving Ltd. is planning a major redevelopment of the former Saint John Shipyard that will include a new gypsum wallboard plant. The company has submitted two environmental registrations to the Province of New Brunswick for a “green” industrial park. The park will be anchored by a biomass energy plant that will be fueled by wood residues, capable of generating 15 mega-watts of power and more than 200,000 pounds per hour of steam. The fuel will be used to power a proposed gypsum wallboard plant that will employ up to 85 people. In addition, excess “green” steam from the biomass energy plant will be utilized by the Irving Paper plant across the road. The use of green steam will reduce heavy oil consumption by 200,000 barrels a year and reduce greenhouse gas emissions by at least 110,000 tonnes per year.ATLANTA Home Depot is bolstering its partnership with national nonprofit organization KaBOOM!, a national nonprofit group that specializes in building playgrounds in
underprivileged communities, by investing in the creation and refurbishing of 1,000 play spaces in 1,000 days throughout North America. Over the next three years, The Home Depot will invest $25 million and nearly one million volunteer hours in support of this program. Home Depot says the program is expected to benefit 1.5 million parents and children. The program will likely affect up to 20 sites per year in Canada.TORONTO Sears Canada is entertaining offers from potential purchasers of its credit-card business. The deal, which could reportedly net the department store retailer as much as $1 billion, is expected to close by the end of the year.

WOODBRIDGE, Ont. Continuing losses and poor sales as a result of unseasonable weather have further hurt Royal Group Technologies, even as it seeks a buyer for some of its real estate assets. It may also trim manufacturing costs, as it faces another quarter of losses. Its 2Q results will be released Aug. 12.

SHANGHAI Wal-Mart will open its first store here on July 28, adding to the 47 stores it already has in China. However, Shanghai is already well served by French retailer Carrefour, which has eight stores there, and by Germany’s Metro AG.

MONTREAL MAAX Corp. reported net sales for the first quarter ended May 31 of $140.8 million, up 3.4% from $136.1 million for the first quarter of 2005. Operating income for the first quarter decreased by $3.6 million or 31.5% from $11.4 million to $7.8 million. Profits fell from $1.77 million to a loss of $2.34 million.

TOKYO Three of Japan’s leading home improvement retailers have agreed to merge their operations under a single holding company by Sept. 1, 2006. The three dealers — Homac Corp., Kahma Cop., and Daiki Co. — operate 369 stores in 37 of the country’s 47 prefectures. Their combined annual sales for the year ended March 31 were 420 billion yen (the equivalent of US$3.78 billion, using current currency exchanges). That total represents about 10% of Japan’s retail home improvement sales and exceeds the revenue generated by Japan’s leading dealer Cainz Corp.

PEOPLE ON THE MOVE
Terry A. Elliott has announced that he will retire as President of Dryco Building Supplies and Delroc Industries effective March 31, 2006. Elliott joined the Dryco group in 1997, and since then has successfully overseen the growth of the company from a three-branch operation to a nine branch, multi-province organization. He also served as president of Delroc and co-president of the Reliance Buying Group … Jim Ritchie, vice-president, has been appointed executive vice-president of Dryco, effective immediately and will succeed Elliott as president on April 1, 2006. Ritchie will continue as vice-president of Delroc and has been elected to the board of Reliance Buying Group … Darren Joyce, General Manager Sales – Canada, has been appointed vice-president of Dryco, effective immediately. He will report directly to Jim Ritchie.James Farrell, chairman and CEO of Illinois Tool Works Inc., will step down as CEO on Aug. 5 – several months earlier than expected. Originally, he had been scheduled to retire in May 2006, but shareholders were informed last week by post of the new timetable for his departure. However, he will continue his duties as chairman until the May ’06 date, and continue to receive his current level of pay for the rest of the year, including US$1.2 million in salary.
MARKET INDICATORS
Housing starts jumped in June, says CMHC, rising 7.2% from May, as the seasonally adjusted annual rate reached 237,200 units, up from 221,300 units in May. The seasonally adjusted annual rate of urban starts rose 8.3% to 207,200 units in June, due mainly to an increase in multiple starts. Single starts increased 0.1% to 98,400 units, while multiple starts rebounded to 108,800 units in June, up 17.0% compared to May. The New Housing Price Index rose 0.5% in May, reports Statistics Canada, down slightly from April’s increase of 0.6%. On a 12-month basis, the rate of change for this index of contractors’ selling prices was the lowest, at 4.6%, since June 2003.Investment in non-residential building construction hit a record high between April and June, says Stats Canada, due largely to strong conditions in the Western provinces. Total investment for all three sectors (commercial, institutional and industrial) hit an all-time high of $7.6 billion, up 2.6% from the first quarter. The biggest contributor was record spending in British Columbia and Alberta.

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HELP WANTED

PRODUCT MANAGER

McKenzie Seeds, Canada’s leading supplier of packaged seeds and related gardening products, is seeking a Product Manger to join our dynamic team in our head office, located in Brandon, Manitoba.

The Product Manager will provide valuable oversight and expertise to ensure positive business results for specific product areas. This position will analyze market information and recommend initiatives to senior management for approval. Specific responsibilities include management of the development of new products that compliment our existing products, managing existing products for maximum profit and efficiency, analyzing market/product trends, costing, pricing, developing marketing material and display formats, maintain inventory control and participate in team decisions.

The successful candidate will have marketing experience in a retail environment with knowledge of margins/shelf impact/creative design. The successful candidate will also have a Bachelor’s Degree in Business Administration or related discipline, or equivalent experience. Demonstrated experience with analysis of market/products is required as is strong communication and interpersonal skills. Excellent project management skills and the ability to work with tight turnaround times; the ability to make effective decisions with multiple priorities and strong negotiation skills are critical to this position. Strong computer-based skills with an understanding of current technological tools including Microsoft office are required. The successful candidate must have the ability to travel to serve local and national clients at their sites

Experience with industry software is considered an asset, as is interest in horticulture.

McKenzie Seeds offers a competitive salary and exceptional benefits package. If you are interested in contributing to the continued growth of a progressive national company, please forward your resume, including 3 references, in confidence to:

Kathy Johnson, searchbrandon@mnp.ca by Friday, August 5, 2005
(07.18_08.02)
 

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SALES OPPORTUNITIES

Exchange-A-Blade Ltd., is a leading Canadian distributor and manufacturer of power tools accessories with sales agents and independent distributors throughout North America.

Exchange-A-Blade is looking for candidates in Ontario who have several years of sales experience in the hardware or building materials industry, who are customer relationship focused and who are well organized.

Opportunities include a salary and commission based sales representative package or business investment opportunities for individuals interested in investing in their own distributorship.

For further information, please see our web site at www.exchangeablade.com. Interested candidates should send a resume and covering letter to Andy Moncrieff, Regional Sales Manager, by fax to 519-679-4917 or by email to amoncrieff@exchangeablade.com
(07.11_07.25)

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SALES AGENT: MARITIMES AND NEWFOUNDLAND

Kempston Canada Limited, a leading Canadian supplier of Router Bits and Saw Blades is looking for an established sales agency to expand our market share in the Maritime Provinces including Newfoundland.
Only agents with successful experience and contacts in the Power Tool and Accessories markets need apply.
If your company has the above experience and the ability to pioneer a high quality, competitively priced product please e-mail resumes to: sales@kempston.ca

(07.11_07.25)
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SERVICES OFFERED  

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Contact Dave Leslie at 905-702-9443, to find out how Noral can boost your sales in Canada. http://www.noralmarketing.com
(01/05)


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Jul. 11, 2005

 


John Caulfield, Contributing Editor
vol. xi, #28, July 11, 2005

IN THIS ISSUE:
• Home Depot buys fastener supplier
• BMR back in business following warehouse fire
• Women spend big bucks at building centres
• Big boxes attract outdoor living shoppers
• Koelnmesse tightens link with China show
• Taiga rethinks conversion strategy
• Pro dealers still tops with builders
* * * * * *


“An honest man’s the noblest work of God.”
— Alexander Pope (1688-1744)
FIRE DESTROYS BMR WAREHOUSE
LONGUEUIL, Que. A fire that broke out last Tuesday has destroyed Groupe BMR’s warehouse here. But the privately owned wholesale buying group is already back up and running from makeshift offices nearby. The blaze, which started at around 5 p.m. on July 5, burned into the early hours of the morning, resulted in two injuries and forced about 100 people from homes surrounding the building. The injuries were minor, notes Dunc Wilson, director of hardware for BMR. Both people are back on the job, having suffered only superficial burns. Members of the BMR board met the following day at a Montreal hotel to map out a strategy for coping with the fire.

The hardware distribution centre and head offices were razed by the fire, while the company’s building materials distribution facility, at the back of the property, and its fleet of trucks, were untouched. That hardware warehouse and offices were a recent addition to BMR’s infrastructure, representing a $3.2 million expansion in early 2003, and a serious investment in BMR’s own hardware wholesaling operations. That investment resulted in the formation of Quincaillerie Matreco Hardware, which ships hardlines to dealers beyond BMR’s own membership of 125 stores.

While the cause of the fire remains unknown, a number of people onsite say that a chlorine tank, which fell off a skid while being moved by a lift truck, may have been the culprit. As of today, however, BMR has relocated its offices to a space near the existing warehouse, and product is being shipped through a combination of methods. Another warehouse, in nearby Boucherville, will provide some backup distribution, while a number of suppliers will operate on a direct ship basis with many of BMR’s customers in the interim.

“We’ve recovered pretty well with our team and our supplier partners,” says Wilson, “so we’ll be back in business [today].”

HOME DEPOT ADDS FASTENER SUPPLIER TO SUPPLY DIVISION
TORONTO Home Depot has signed an agreement to acquire Brafasco, an industrial supplier of fasteners to the manufacturing and construction markets. Based in Brampton, Ont., it has 21 branches in Southern Ontario and three in the United States – in Michigan and Illinois. Brafasco will become part of Home Depot Supply, under Ron Turk, president of Home Depot Supply Canada, and be connected to Home Depot’s U.S. Retail Trade division, a unit of Home Depot Supply.Brafasco joins the growing ranks of acquisitions by Home Depot on both sides of the border that are aimed at bolstering its growing professional customer business. Back in January, Home Depot’s Canadian division purchased Litemor, a commercial lighting supplier based in Montreal. The Brafasco acquisition gives Home Depot Supply an expanded product line – and an estimated $25 million in sales – and will leverage Home Depot’s sourcing capabilities.

Terms were not disclosed and completion of the transaction is subject to customary conditions. The deal is expected to close in a matter of weeks.

WOMEN SPEND BIG AT BUILDING CENTRES
SPECIAL REPORT While big boxes remain the destination of choice for moderately sized purchases, women who shop for home improvement products tend to spend the most at building centres and lumber yards.According to the latest “Women in Home Improvement” an ACNielsen report in Hardlines’ sister publication, Hardlines Quarterly Report, when it comes to small purchases of between $11 and $20, women prefer big boxes and building centres almost equally (16% and 15% respectively). For moderately sized expenditures of $21-$50, 42% of respondents chose a big box to shop at, versus 37% who chose building centres. However, on purchases of $51-$100, the gap narrows again, as 27% of women chose a big box, and 25% chose a building centre. For big-ticket items ($101+), women chose building centres most, with fully 20% shopping there, versus 14% for big boxes and 7% at the neighbourhood hardware store.

Canadian Tire proves it really is the store women prefer to “start with,” rather than end up at for big purchases, as 27% of women polled spent $11-$20 there. However, when it comes to spending more than $100, only 5% of respondents chose Canadian Tire, compared with 14% for big boxes and 20% for building centres.

“Women in Home Improvement” is an exclusive survey of 7,800 women across Canada by ACNielsen. It appears in the latest issue of Hardlines Quarterly Report. For more information, <click here> or contact Isabel Bisong: Isabel@hardlines.ca; 416-489-3396.

TAIGA CONVERSION PLAN WITHDRAWS UNIT OFFERING
BURNABY, B.C. Once the domain of real estate and energy sectors, income trusts are catching on with other sectors, as well. The building materials industry is just the latest to jump on the bandwagon, with the recent successful conversion of CanWel Building Materials Income Fund raising $125 million in an IPO. Taiga Forest Products Ltd., a major competitor to CanWel, has itself been pursuing a corporate structure as an income fund, but market conditions have forced the company to alter its conversion strategy somewhat. The principal elements of the original conversion transaction previously included the exchange of all outstanding Taiga common shares for stapled units of Taiga Building Products (“New” Taiga) and the concurrent treasury offering of stapled units by New Taiga and secondary offering of stapled units by Taiga’s two key shareholders. The company will go ahead with its plan to convert to an income fund-like trust, but based on current market conditions, the board has withdrawn its planned treasury offering of stapled units by the new company, to prevent “an unacceptable dilution to existing shareholders,” according to a prepared release.

The secondary offering, by Taiga’s two major shareholders, has also been put on hold. One of those investors, 3Cs Investments Ltd., has withdrawn completely from the secondary offering. Taiga is continuing discussions with the other investor, Berjaya Group (Cayman) Ltd., regarding its desire to proceed with the secondary offering of stapled units.

Based on Taiga’s financial results for its fiscal year ended March 31, the transaction without a treasury offering would give New Taiga available cash of $36.3 million for distribution. After a holdback of $4.0 million (89% payout ratio), that distributable cash would total approximately $32.3 million and represent approximately $1 per New Taiga stapled unit.

The proposed changes to the transaction are subject to regulatory and court approvals. If the secondary offering of stapled units proceeds, New Taiga intends to file an amendment to its preliminary prospectus dated June 2, 2005 as soon as practicable.

KOELNMESSE INTENSIFIES PARTNERSHIP WITH SHANGHAI SHOW
COLOGNE, Germany Starting in 2006, the China International Hardware Show will be operated by Practical World, the hardware and building materials show owned by international trade fair organization Koelnmesse GmbH. The two trade fairs recently signed a new contract pledging to intensify their cooperation in the future. Practical World Asia is the Asian spinoff of the world’s largest hardware show, International Hardware Fair/Practical World. It has operated in conjunction with CIHS in recent years. But starting in 2006, Koelnmesse will officially have equal rights as the joint owner of the event, which will be re-named “China International Hardware Show powered by Practical World.”

“Combining the decades of experience gathered by the global market leader with CIHS’s outstanding knowledge of the market has made Practical World Asia/CIHS a major player in the world’s most dynamic market and lent it a highly international character,” said Oliver P. Kuhrt, executive vice-president of Koelnmesse. “By strengthening this cooperation, we are laying the foundation for further increases of exhibitors, visitors and exhibition space. That will bring major benefits for our customers in this booming economic region.”

This year, Practical World Asia will be held in Shanghai from October 11-13, in tandem with CIHS for the third time. More than 1,500 companies are expected to exhibit, occupying almost 58,000 square metres of exhibition space – a 20% increase over last year’s show – in five trade fair halls at the Shanghai New International Expo Center. An estimated 38,000 visitors will flock to the two trade fairs over the three-day period. While most will be from China, about 15% will come from abroad, representing around 100 countries.

In addition, the 49th World Hardware Convention, the international conference of the International Federation of Hardware and Housewares Association (IHA), will be taking place in Shanghai prior to PWA / CIHS. The IHA is an international organization for the global hardware industries. It currently has around 31,000 members from 17 countries.

Visitors can register online for both shows free of charge at www.practicalworld-asia.com.

U.S. BUILDERS STILL FAVOR PRO DEALERS AS SOURCES
NATIONAL REPORT — Custom homebuilders in the United States, which specialize in meeting the individual needs of buyers, expect the same treatment from suppliers. Catering to those individual needs, says a national survey, appears to be the best way that dealers catering to builders and contractors can compete.The survey, whose full results will appear in the September issue of ProSales magazine, polled 500 custom builders around America about their buying preferences. The survey found that more than 70% rated pro dealers “good” or “very good” for delivery, and two-thirds gave these dealers the same high rating for product knowledge and “overall service.”However, while pro dealers continue to get the bulk of these builders’ purchases in such commodities as lumber, drywall, housewrap and roofing, it is just as likely for these builders to diversify their sourcing with a wider range of suppliers, particularly for interior products like lighting, carpeting, tile and appliances. Pro dealers with showrooms definitely have a competitive leg up, as more than 70% of the builders polled said they regularly send their clients to suppliers’ showrooms.

There is no doubt that pricing plays a role in any builder’s choice of supplier. But 71% of those polled said that service trumps price every time in their selection.

Surprisingly, 80% of the builders polled said they don’t rely on pro dealers for installation services. But nearly half say they are likely to in the future, a response that no doubt reflects current labor volatility. And many custom builders adamantly resist buying from or sending clients to warehouse home centers. In fact, big boxes were named by at least one-quarter of the builders polled as places where they shop in only five of 36 product categories: tools and fasteners, lighting, locksets, caulks and adhesives, and shelving and storage.

OUTDOOR LIVING ATTRACTS BIG BOX LUXURY SPENDING
STEVENS, PA Big boxes remain the destination of choice for outdoor living expenditures, says a new study from Unity Marketing. With sales of $65.8 billion in 2004, the outdoor living market for goods ($43.2 billion) and services ($22.6 billion) is huge and growing rapidly, says Pam Danziger, president of Unity Marketing and author of Let Them Eat Cake: Marketing Luxury to the Masses as well as the Classes. The big box retailers are turning their marketing might to capturing a greater share of consumers’ expenditures on the garden and outdoor living. With strategies tied to improved quality and diversity of garden plants, along with better trained sales staff and a wide selection of garden tools and accessories, the big boxes are challenging the independent specialty garden centers that depend upon the loyalty of their traditional shoppers for their livelihood.

While garden centers retained their market share leadership in terms of overall sales of garden goods and services in 2004, (43% market share in outdoor living goods vs. 32% market share among the big boxes), when shoppers are asked where they made outdoor living purchases in the past year, some 80% reported shopping for plants at big boxes, as compared with only 52% who bought plants in garden centers.

The independent garden centers are losing their edge in the outdoor living market as shoppers turn more frequently to home center stores for their outdoor living needs. Garden centers must become more sophisticated and more knowledgeable about their core shoppers in order to maintain their loyalty and support in the coming years, Danziger explains.

The consumer insights study, Outdoor Living Market, 2005: Understanding and Predicting Consumers’ Passion for the Outdoor Living Lifestyle, provides details of a survey among 1,000 home owners with incomes of $25,000 and above. The Outdoor Living Market, 2005 report can be ordered at www.unitymarketingonline.com.

COMING HARDLINES EVENTS:
Hardlines Conference Series, Sept. 12-13;
Outstanding Retailer Awards at the Hardlines Gala Dinner Sept. 12
COMPANIES IN THE NEWS
COLUMBUS Ohio Home Depot has been forced to stop using the term “lowest” to describe its prices, thanks to the National Advertising Division of the Better Business Bureau. According to AdAge, the ruling counters Home Depot’s claims of “Lowest Prices, Guaranteed.” Those prices are achieved, not necessarily by offering the best price off the shelf, but by Home Depot’s policy of matching another retailer’s price and beating it by 10% if the Home Depot price is not, in fact, already lower. The claim, therefore, says the NAD, would discourage price comparison shopping.MOORESVILLE, N.C. Lowe’s plans to build a 1.4-million-sq.ft. $80 million distribution center on 238 acres in Rockford, Ill., that would employ an estimated 500 people. As of last week, the deal was in the final stages of municipal approval.

NEW YORK Building Materials Holding Corporation has managed to increase its credit limits with a group of lenders. The amended credit agreement increases BMHC’s revolving credit facility to $300 million and adds two years to the maturity date. The amended agreement also provides a new term note of $75 million. In addition, the rate of interest on an existing $125 million term note was reduced by 0.25%.

MONTREAL Second quarter sales for Richelieu Hardware jumped by more than 9% to $7.4 million, pushed by increased sales in the U.S. and Canada. Consolidated sales reached $92.6 million, up 13.8% million over the same period last year.

BOCA RATON, Fla. Eljer Plumbingware Inc. has been purchased by a division of Sun Capital Partners, Inc., a private investment firm that specializes in leveraged buyouts and investments. Dallas, Tex.-based Eljer, which makes kitchen, bath, and plumbing products for the residential and commercial markets, was bought from Jacuzzi Brands.

LAKE FOREST, Ill. Even George Forman can’t seem to help Salton Inc., which received a warning from the New York Stock Exchange last week that its shares may be delisted because of low market capitalization. Fearing it may slip into bankruptcy, investors have been wary of the small-appliance maker in recent months. And last month, Salton missed an interest payment, causing further concern about its solvency.

BENTONVILLE, Ark. Wal-Mart will raise its stake in the Japanese affiliate Seiyuto by 50% this year, further boosting its presence in the Japanese market. Japan’s fourth-largest retailer will become a subsidiary as Wal-Mart increases its share of the company, which has lost money for three years running, from its current 42.4%, as it continues to expand in the Asian market.

PEOPLE ON THE MOVE
Lowe’s Cos. has named a 12-year company veteran, William Edwards, to become its senior vice-president store operations for its North-Central Division, The promotion fills a slot left vacant by Nick Carter, whom Lowe’s recently named its executive vp-store operations for the entire chain. Edwards, 45, has 23 years’ experience in retailing. Most recently, he served as Lowe’s regional vp of the company’s Richmond. Va.-based Mid-Atlantic Division. His career with Lowe’s has been primarily on the operations side.Amar Doman, chairman of CanWel Building Materials Ltd., has been nominated as a Pacific region finalist in the Ernst & Young Entrepreneur of The Year 2005 Awards. As a finalist for “best-in-class,” he was chosen for his “business leadership skills, determination and vision.” Now in its 12th year, the program considers nominees in a number of business categories before selecting finalists. Judging will take place October 3 to determine regional finalists for the Awards contest.

At Do it Best Corp., Robert Schmelz has joined as e-commerce manager. He will manage all business-to-consumer online retail e-commerce programs and be responsible for the doitbest.com website. Schmelz will oversee online order fulfillment, site design and development, and online marketing, merchandising and new program development. He will also assist Do it Best Corp. members with the development of their online retail operations. He was most recently with Innotek Inc.

MARKET INDICATORS
Housing starts dropped 5% in May, reports Canada Mortgage and Housing Corp. The seasonally adjusted annual rate of urban starts, which was affected by a decrease in multiple starts, fell to 188,800 units in May. Single starts edged up 0.2% to 96,200 units, building on a gain in April. The rising value of housing in Canada slowed in the second quarter in all major cities across the country, reports real estate company Royal LePage. The average price of a detached bungalow reached $262,845 – an increase of 7.1% over the second quarter of 2004. The value of a standard condominium was up 6.5% to $183,397. The value of a typical two-storey home rose 5.9% year-over-year to $318,290.
U.S. MARKET INDICATORS
Wholesale inventories in May were $350.1 billion, up 0.1% from April and up 10.4% from one year ago, says the Commerce Department. Sales were $295.5 billion, virtually unchanged from April, but up 7.3% from May 2004. Unemployment fell from 5.1% to 5% as employers added 146,000 workers to their payrolls in June, says the Labor Department. However, the gain was less than forecast, due to cuts in factory jobs. The June increase follows a gain in May of 104,000 jobs. The June jobless rate was the lowest since 9/11.
NOTED…
Why should you subscribe to our sister publication, Hardlines Quarterly Report? The answer is simple: to keep up on the latest industry statistics, like the size of the industry, how fast the big boxes are growing, and how the market breaks out by region and by store type. Next issue, we begin releasing our results of our industry wide survey of home improvement retailers in Canada. PLUS: the Amazing Buying Group Org Chart™.
CORRECTION
When we wrote last week about the possible sale of GSW, the stated sales and profits were for the company’s first quarter, and not for the year. My apologies.— MM

****HARDLINES MARKETPLACE****
Don’t miss the products and services on the Hardlines web Marketplace:
https://hardlines.ca/html/marketplace.html
And check out Hardlines Classifieds on the web:
https://hardlines.ca/html/classifieds_new.asp

HELP WANTED



SALES OPPORTUNITIES

Exchange-A-Blade Ltd., is a leading Canadian distributor and manufacturer of power tools accessories with sales agents and independent distributors throughout North America.

Exchange-A-Blade is looking for candidates in Ontario who have several years of sales experience in the hardware or building materials industry, who are customer relationship focused and who are well organized.

Opportunities include a salary and commission based sales representative package or business investment opportunities for individuals interested in investing in their own distributorship.

For further information, please see our web site at www.exchangeablade.com. Interested candidates should send a resume and covering letter to Andy Moncrieff, Regional Sales Manager, by fax to 519-679-4917 or by email to amoncrieff@exchangeablade.com
(07.11_07.25)

**********************************************************************************
SALES AGENT: MARITIMES AND NEWFOUNDLAND

Kempston Canada Limited, a leading Canadian supplier of Router Bits and shaper cutters is looking for an established sales agency to expand our market share in the Maritime Provinces including Newfoundland.
Only agents with successful experience and contacts in the Power Tool and Accessories markets need apply.
If your company has the above experience and the ability to pioneer a high quality, competitively priced product please e-mail resumes to: sales@kempston.ca

(07.11_07.25)
**********************************************************************************
LINES WANTED

GUERTIN MARKETING INC.

Want to increase your business and accelerate your listings with major customers based in the province of Quebec? Want national distribution for your Products? Will guide you through head offices. Could be agent or consultant. My 25 years of experience in this market (national and regionall) will be a great asset for your corporation. To obtain fast results, contact Guertin Marketing Inc. Email: gilles.guertin@videotron.ca Telephone: 450-664-2223
(06.20_07.11)
**********************************************************************************

SERVICES OFFERED  

RETAIL IS DETAIL. Let Noral Instore, a national service company, handle your service requirements in Canada. Noral serves some of America’s leading manufacturers, managing their lines for Canada’s top hardware retailers, big boxes and mass merchandisers.

Contact Dave Leslie at 905-702-9443, to find out how Noral can boost your sales in Canada. http://www.noralmarketing.com
(01/05)


**********************************************************************************

 

 MARKETPLACE

 

 

Manchester Tank
NORTH AMERICA’S “PREMIER MANUFACTURER”

of Propane Cylinders

NOW available in Canada

 

(5 lb. through 420 lb.
propane cylinders available)

. Recognized Market Leader .
. Unsurpassed Quality .
. Reliable Delivery .
. Outstanding Customer Service .

Contact us today for more Information
www.Mantank.com


**********************************************************************************
SELL YOUR COMPANY – OR BUY ONE – WITH HARDLINES CLASSIFIEDS!
DO YOUR EXECUTIVE SEARCH, FIND NEW LINES OR GET NEW REPS IN THE HARDLINES MARKETPLACE.

ONLY $2.60 PER WORD FOR THREE WEEKS IN THE CLASSIFIEDS.
TO PLACE YOUR AD, CALL ISABEL BISONG AT 416-489-3396 OR
EMAIL: isabel@hardlines.ca

Hardlines is published weekly (except monthly in December and August)
by McLARNEYCOM
542 Mount Pleasant Rd., Suite 302, Toronto, Ontario, Canada M4S 2M7
© 2005 by Michael McLarney.
HARDLINES™ the electronic newsletter hardlines.ca
Phone: 416.489.3396; Fax: 416.489.6154
Michael McLarney, Editor & Publisher: mike@hardlines.ca
Beverly Allen, Director of Sales & Marketing: bev@hardlines.ca
Isabel Bisong, Circulation Manager: isabel@hardlines.ca
______________________________________________
THE HARDLINES “FAIR PLAY” POLICY:
Reproduction in whole or in part is very uncool and strictly forbidden and really and truly against the law. So please, play fair! Call for information on multiple subscriptions or a site license for your company. We do want as many people as possible to read Hardlines each week – but let us handle your internal routing from this end!
______________________________________________
Subscription: $241 (Canadian subscribers add $16.87 GST = $257.87 per year/ GST #13987 0398 RT). Secondary subscriptions at the same office are only $38 (Canadian subscribers add $2.66 GST = $40.66). Ask about our reduced rate for branch offices. You can pay online by VISA at our secure website or send us money. Please make cheque payable to Hardlines/McLarneyCom.

Jul. 4, 2005

 


John Caulfield, Contributing Editor
vol. xi, #27, July 04, 2005

IN THIS ISSUE:
• Home Depot noodles with convenience concept
• Hudson’s Bay has turnaround plan
• Rona continues western growth
• Taiga furthers corporate conversion plans
• GSW may get sold
• Lowe’s continues expansion
• U.S. investor picks up German stores
• Ace wants to harmonize dealer assortments
* * * * * *


“How wonderful it is that nobody need wait a single moment before starting to improve the world.”
Anne Frank
HOME DEPOT TO TEST CONVENIENCE OUTLETS
ATLANTA Home Depot has announced plans to try out a convenience-store concept that will include a gas station and deli. The concept will involve putting convenience stores and gas stations right in the parking lots of four Home Depot stores on a test basis in Nashville, Tenn., beginning in December of this year. Two of the locations will have car washes attached to them. The concept takes the convenience offerings currently inside the store, such as McDonald’s and donut shop, and enhances them outside the store, making for a convenience destination for anyone looking to pick up a jug of milk and a couple of two-by-fours.This test would represent the latest attempt by Home Depot to introduce the sale of food at its warehouse home centers. In the early 1990s, the company experimented with mini food courts in a few stores around Atlanta, and has also tested smaller versions of McDonald’s and Dunkin’ Donuts within its stores.

Canadian Tire announced a similar, but more refined, convenience model earlier in the spring. Called “Q,” it’s a convenience gas-and-groceries format that involves Canadian Tire gas stations, along with a scaled down Sobeys store, called “Sobeys Express,” which carries everything from fresh flowers to deli. The concept is rounded out with a Starbuck’s and a Richtree restaurant. Two trials are up and running in Ontario so far – in Milton and Windsor.

HUDSON’S BAY HAS A PLAN TO IMPROVE RESULTS
TORONTO Poor results continue to dog the world’s oldest retailer, and key investors, including U.S. businessman Jerry Zucker, are losing patience. However, the company has a three-pronged strategy to turn it around, one that focuses on power buys and large ticket sales.Pressure is coming from shareholders – especially millionaire investor Jerry Zucker, who owns almost 30% of Hbc stock – following a 1.4% drop in sales that resulted in a $41 million loss in its first-quarter. Sales declined in the Bay and Zellers, but were partly offset by an increase in the company’s Home Outfitters, which sells housewares, kitchenwares, bath décor and seasonal products. Same-store sales in the first quarter decreased by 2.1% at the Bay (including Home Outfitters), but increased slightly – by 0.4% – at Zellers. “The re-engineering of the company to our strategic plan, while arduous and multi-faceted, was essential to building the ‘One Hbc’ of the 21st century,” said Hbc CEO George Heller in a prepared release. “We are confident that the improved internal and external environment is such that we can grow sales by two to three percent in the medium term.”

Like other Canadian retailers, such as Canadian Tire, Hbc is taking a page from Target’s book. For the Bay, that strategy includes ongoing upgrades of its existing stores, plus focus on higher end brands that deliver a value proposition at a slightly higher price. Those brands will often be purchased through “power buys” or in an off-price situation that finds them ending up in a new stand-alone format called “Designer Depot.” The company’s “Big Ticket Initiative” puts added emphasis on sales of home electronics, furniture and major appliances, all of which figure prominently in the Bay’s latest flyer promotions.

At Zellers, the discount department store chain, the focus is on upgrading and revamping existing stores to make them brighter, and adding focus to lines such as clothing, some grocery items and packaged foods.

FRESH IDEAS, NEW CONCEPTS RULE AT CONFERENCE SERIES
TORONTO How can you meet Rona, Home Depot, Home Hardware, Castle Building Centres, Canadian Tire, TruServ and Tim-BR-Marts all in one day? In one room? Easy. They’ll all be at this year’s Hardlines Conference Series and Awards Gala. The two-day summit, Sept. 12-13, is the gathering place for our industry’s leading retailers and suppliers. There, they’ll get first-hand insight into the latest retail trends, information and intelligence that will guide this industry – from some of retail’s leading experts.How will the cooling housing market affect your business? What impact will the age of housing stock have on the repair and renovation market? We’ll have our usual lineup of experts to explain the market. What are the hot retail concepts? How do you have to adapt your business to today’s changing customer?

“Taking our business to the customer: the power of B2C”: Albert Plant, retail consultant and RBC Retail Industry Advisor, is will launch the Conference on Day One as our keynote. What are the top issues facing retailers today? And how can you cope with those issues – and better yet – profit from them? Plant, our numero uno retail guru, has wowed Conference audiences in the past – don’t miss him this year!

“Growth Mining: the new imperative for retailers”: Al Meyers, Senior Vice-President with Retail Forward, will continue our program on Day One with information that will make you re-think how you do business. (I’m not exaggerating here – both these guys will give you profitable, business-building insights! Michael)


Finally, Michael McLarney, your very own Hardlines Editor, will offer the latest data on the size of the industry, and identify which retail formats are growing fastest – and why.

For more info on the Hardlines Conference Series, Sept. 12-13, <click here> or call Isabel Bisong at 416-489-3396; isabel@hardlines.ca.

RONA EXPANDS WESTERN PRESENCE WITH VERNON STORE
Vernon, B.C. Rona continues to expand its presence in Western Canada with the opening today of a Rona Home Centre in this community at the north end of the Okanogan Valley. A $10-million-plus investment, the new store weighs in at 52,000 sq.ft., with a two-acre lumber yard. It replaces an existing Rona store there, and adds to Rona’s presence in the West, where growth has relied on dealer conversions, and in one high-profile instance, an acquisition, with the takeover of Calgary-based Totem Building Supplies, which has 16 stores in Alberta representing $260 million in sales.The Vernon store, while not as large an operation, will nevertheless further Rona’s plans to create corporately owned traditional-style operations across the country. The importance of the opening was evinced by the presence of Rona president and CEO Robert Dutton for traditional the “beam-cutting” ceremony. The new Home Centre creates 35 new jobs on top of the 45 existing staff being transferred from the former location.
ACE WANTS MORE CONTROL OF DEALERS’ INVENTORIES
OAK BROOK, Ill. In an effort to strengthen the company through greater dealer loyalty at the supply level, Ace Hardware Corp. continues to exercise greater control of products and brands in dealer inventories. The move may reflect new CEO Ray Griffith’s experience at the erstwhile Coast to Coast, where head office selected products and brands so that advertising and assortments were common among all Coast to Coast stores. Individually, Coast dealers could supplement and diversify their selections by buying from other wholesalers, but there was far more uniformity in inventories than among any other group of hardware stores.However, a number of dealers have developed some very powerful brands, and those dealers have built up strong sales promoting those brands. It would seem that Ace would not want to interfere with those distribution agreements.Griffith, whose career ranges from his Coast to Coast experience to a stint with ServiStar Coast to Coast when ServiStar acquired Coast, wants to avoid the kind of upheaval that decimated the former number-one wholesaler, Cotter & Co., when it merged with ServiStar Coast to Coast and became TruServ. In the process, it suffered severe financial and operational problems, losing a large number of retailers – many to Ace.

To avoid upsetting younger, aggressive dealer-members, Griffith has formed a “progressive Ace leader” advisory council of dealers 40 and under. It is this next generation of owners that Ace realizes it must satisfy as it seeks to grow.

N.Y.-BASED FIRM INVESTS IN GERMAN RETAILER
DORTMUND, Germany — A New York-based firm that specializes in sale-leaseback arrangements has agreed to purchase 16 stores from the home improvement retailer Hellweg Die Profi-Baumärkte GmbH & Co. KG for US$154 million. In exchange, Hellweg will lease back those stores, located in 16 different cities, through a 25-year agreement. This would represent the largest single investment in Europe to be made by the investor, WP Carey & Co., which last year struck a $31 million deal in Finland with a company called Plantasjen ASA. “We anticipate an increase in our investment volume in the months ahead as more European companies realize the benefits [of sale-leaseback transactions],” WP Carey’s president Ed LaPuma stated. All told, WP Carey has invested about US$540 million in Europe over the past 16 months. Hellweg operates 73 stores across Germany and seven in Austria. 

COMPANIES IN THE NEWS
BURNABY, B.C. Taiga Forest Products Ltd. has taken further steps in its conversion to an income fund type of structure under the name Taiga Building Products Ltd. At the company’s annual meeting held last week, shareholders passed a resolution in support of the previously announced proposed arrangement, under which the company will be converted through the exchange of shares of the Taiga Forest for stapled units of Taiga Building Products. Completion of the arrangement is subject to a number of conditions, including the completion of the previously announced initial public offering and secondary offering of stapled units of New Taiga and the final approval of the Supreme Court of British Columbia.OAKVILLE, Ont. The two major shareholders of GSW Inc. are in discussions for a possible sale to A.O. Smith Corp., a Wisconsin-based manufacturer of electrical motors and water heaters. GSW is a manufacturer of durable consumer products through two divisions, Water Products and Building Products. It also owns 20% of appliance maker Camco. GSW’s roots date back to the McCleary Manufacturing Co., which made heavy appliances (our first hand-me-down fridge when I was a junior Hardliner growing up in Scarborough, Ont., was a McCleary nostalgic Mike) since 1847. The company now employs 600 in Canada and 1,000 in the U.S, with profits in 2004 of $4.5 million on sales of $144.9 million.ST. JACOBS, Ont. To celebrate Canada’s 138th birthday, Home Hardware dealers, together with the Tree Canada Foundation, planted hundreds of trees across the country this past weekend. In total, 41 communities participated in the nationwide tree planting initiative. Home Hardware has worked with the Tree Canada Foundation for the past six years, with the planting by dealers of thousands of native evergreen trees, and donations from head office of more than $300,000.

MOORESVILLE, N.C. — Lowe’s has announced it will add even more space to its ever-growing headquarters facilities here. The Charlotte Observer reports that the industry’s second-largest dealer will begin construction early next year on the expansion that will allow Lowe’s to accommodate 2,000 more employees, including 500 information technology associates who will relocate from another Lowe’s facility in Wilkes County, N.C. The construction should be completed by 2008. Fifteen months ago, Lowe’s announced it would add to the Mooresville campus to handle another 600 employees. That construction should be completed this fall. Ultimately, the Mooresville site will have the capacity to hold 8,000 associates.

ATLANTA Home Depot has finalized the acquisition of a pro-oriented lumber yard chain, Williams Brothers Lumber. The company has 16 outlets, selling exclusively to residential and commercial builders. It will operate within Home Depot’s pro supply division, Home Depot Supply. The acquisition adds sales of US$444 million to Home Depot.

SUMNER, Wash. Ace Hardware has announced it will open a warehouse in this area near Tacoma, to handle imported products from the Orient. Ace spokeswoman Natalie Danaher told the Tacoma News Tribune that Ace will bring imports into the 427,000-sq.ft. warehouse for distribution to its 15 regional distribution centers, or on a direct-ship basis to its stores. Ace opened a buying office in Hong Kong last year to facilitate exports from the Far East, mainly China.

PEOPLE ON THE MOVE
At its recent annual meeting, the TORBSA Group, the Ontario-based LBM buying group, elected its 2005 board of directors: Joe Driscoll of Byron Building Supplies Ltd. North Bay, has been elected as president of TORBSA … The other members are: Mike Mayhew of Select Acoustic Supply Inc., Concord, past president; Martin Lieberman of Blair Building Materials Inc., Maple, vice-president operations; Claude Morin of Morin Bros. Building Supplies Inc. Ottawa, secretary; Blake Oldershaw of Oldershaw Building Supply Co. Ltd., Chatham, treasurer; and Ed Caklos, Chauncey Builders’ Supply Inc., Toronto; vice-president.
MARKET INDICATORS
Consumer spending and business investment drove first-quarter growth, according to an assessment of current economic conditions by Stats Canada. Its June edition of the Canadian Economic Observer reports that these gains were offset in part by a drop in housing and a slowdown in inventories, while the growth of imports continued to outstrip exports. Business investment rose 8% in volume year-over-year.

****HARDLINES MARKETPLACE****
Don’t miss the products and services on the Hardlines web Marketplace:
https://hardlines.ca/html/marketplace.html
And check out Hardlines Classifieds on the web:
https://hardlines.ca/html/classifieds_new.asp

HELP WANTED

Wow, what took you so long? Well, maybe you’ve been waiting for the perfect opportunity. Like this one.

You know what it takes to keep a business strong and so do we. UFA is a dynamic, agricultural retailer that delivers products and services to meet the needs of progressive farmers, rural customers and businesses. We think you’ll feel right at home on our Private Label Development team. With the introduction of this exciting new Private Label initiative to our already vibrant Farm Supply mix, UFA has three new positions one of which might just be the opportunity you’ve been waiting for.

Based in our Calgary support office and reporting directly to the Manager of Corporate Brand and Procurement, you can look forward to having a cross-functional relationship with our Marketing, Merchandising, Brand Management and Supply Chain department.

PRIVATE LABEL PRODUCT DEVELOPER
Your key accountabilities include: developing the product mix under UFA’s corporate labels; sourcing products internationally for private label development to increase margin, including costing, product development, competitive analysis, logistical tracking and vendor development; monitoring and building detailed specifications for products including packaging and materials; obtaining the closest scouring contact possible and managing all aspects of the procurement process.

For this position you need a degree/diploma with a Business or Purchasing designation and 3-5 years experience in private label development or equivalent. You have the ability to bring innovative and creative approaches to sourcing in addition to your proven track record of international procurement and private label development. You thrive in a multi-task environment with multiple projects in cross-functional teams. You are willing and able to travel internationally.

Interested? Please apply via email or fax your resume to:

UFA
1016 – 68th Avenue SW
Calgary, AB T2V 4J2
FAX: (403) 258-7630
EMAIL: resumes@ufa.com
www.ufa.net

Thank you for taking the time to find out more about UFA.
(06.20_07.04)


**********************************************************************************
LINES WANTED

GUERTIN MARKETING INC.

Want to increase your business and accelerate your listings with major customers based in the province of Quebec? Want national distribution for your Products? Will guide you through head offices. Could be agent or consultant. My 25 years of experience in this market (national and regionall) will be a great asset for your corporation. To obtain fast results, contact Guertin Marketing Inc. Email: gilles.guertin@videotron.ca Telephone: 450-664-2223
(06.20_07.11)
**********************************************************************************

SERVICES OFFERED  

RETAIL IS DETAIL. Let Noral Instore, a national service company, handle your service requirements in Canada. Noral serves some of America’s leading manufacturers, managing their lines for Canada’s top hardware retailers, big boxes and mass merchandisers.

Contact Dave Leslie at 905-702-9443, to find out how Noral can boost your sales in Canada. http://www.noralmarketing.com
(01/05)


**********************************************************************************

 

 MARKETPLACE

 

 

Manchester Tank
NORTH AMERICA’S “PREMIER MANUFACTURER”

of Propane Cylinders

NOW available in Canada

 

(5 lb. through 420 lb.
propane cylinders available)

. Recognized Market Leader .
. Unsurpassed Quality .
. Reliable Delivery .
. Outstanding Customer Service .

Contact us today for more Information
www.Mantank.com


**********************************************************************************
SELL YOUR COMPANY – OR BUY ONE – WITH HARDLINES CLASSIFIEDS!
DO YOUR EXECUTIVE SEARCH, FIND NEW LINES OR GET NEW REPS IN THE HARDLINES MARKETPLACE.

ONLY $2.60 PER WORD FOR THREE WEEKS IN THE CLASSIFIEDS.
TO PLACE YOUR AD, CALL ISABEL BISONG AT 416-489-3396 OR
EMAIL: isabel@hardlines.ca

Hardlines is published weekly (except monthly in December and August)
by McLARNEYCOM
542 Mount Pleasant Rd., Suite 302, Toronto, Ontario, Canada M4S 2M7
© 2005 by Michael McLarney.
HARDLINES™ the electronic newsletter hardlines.ca
Phone: 416.489.3396; Fax: 416.489.6154
Michael McLarney, Editor & Publisher: mike@hardlines.ca
Beverly Allen, Director of Sales & Marketing: bev@hardlines.ca
Isabel Bisong, Circulation Manager: isabel@hardlines.ca
______________________________________________
THE HARDLINES “FAIR PLAY” POLICY:
Reproduction in whole or in part is very uncool and strictly forbidden and really and truly against the law. So please, play fair! Call for information on multiple subscriptions or a site license for your company. We do want as many people as possible to read Hardlines each week – but let us handle your internal routing from this end!
______________________________________________
Subscription: $241 (Canadian subscribers add $16.87 GST = $257.87 per year/ GST #13987 0398 RT). Secondary subscriptions at the same office are only $38 (Canadian subscribers add $2.66 GST = $40.66). Ask about our reduced rate for branch offices. You can pay online by VISA at our secure website or send us money. Please make cheque payable to Hardlines/McLarneyCom.

June 27, 2005

 


John Caulfield, Contributing Editor
vol. xi, #26, June 27, 2005

IN THIS ISSUE:
• Another U.S. dealer sniffs around Canada
• Home dealer grows with furniture sales
• IRLY warehouse goes high-tech
• 20/20 hindsight: Canadian Tire’s newest program
• Will Home Depot buy Chinese chain?
• German Praktiker chain may go on block
* * * * * *

“A bashful beggar has an empty purse.” Hungarian proverb
84 LUMBER CONSIDERS CANADIAN EXPANSION
EIGHTY FOUR, PA – 84 Lumber, the second-largest pro dealer in the United States, has confirmed that it has begun the process for an eventual move into Canada, which could occur as early as 2007. Company spokesman Jeff Nobers said that 84 has already looked into the legal requirements to establish a business in Canada, although the dealer has not done any investigation into possible sites yet, or any demographic analysis. However, he said, “the intent is to do this,” and quoted senior-level officials at 84 to add that the time frame before the company either builds its first stores or acquires a company could be “two to three years.”

In 2004, 84 Lumber generated US$3.46 billion in sales from 463 stores. Those stores average 20,000 sq.ft. of inside selling space on several acres of land. Earlier this year, company officials revealed plans to open a minimum of 52 stores in 2005, which will include 84’s 500th unit. Nobers said that, over the next few years, the company intends to open between 150 and 175 stores, the majority of which will be in the Western U.S.

“Once we reach that point where we have some critical mass in the west, Canada will be another way for us to grow.”

84 Lumber is looking north at a time when another major American-based retailer, Lowe’s, has disclosed that it will open as many as 10 stores in Toronto by 2007.

HOME DEALER FINDS GROWTH IN FURNITURE
MONCTON, N.B. – Alvin Leger didn’t look to building materials or hardware when he wanted to expand his retail business. With a Home Hardware Building Centre already in the Moncton neighbourhood of Elmwood, and a second store in Dieppe, Leger, who owns the business with his wife Rachel, wanted to add a new dimension to their third store, which was going up in a former bowling alley in Magnetic Hill. Alvin and Rachel opted for a Home Furniture store, which was installed right inside the new Building Centre. The grand opening for the furniture business was held on June 9, as construction of a new LBM warehouse delayed that side of the operation. (The warehouse was filled this past weekend and the building supply business is fully functional as of today.)

About 12,000 sq.ft. of the 40,000-sq.ft. store have been devoted to the Home Furniture business, and even though both operations share a common entrance, once inside, the two stores offer a distinct retail environment.

“I tried to keep it separate from the building supplies,” says Leger. “It’s a different shopping experience. The Home Furniture creates for us a shopping destination.” He adds that people will drive a considerable distance to shop the Furniture store, so that business has to deliver an atmosphere of quality at a reasonable price. A Home Furniture store’s typical product mix includes major appliances and home electronics.

According to Bill Ferguson, dealer support manager for Home Hardware in St. Jacobs, Ont., more and more Home dealers are adopting the Home Furniture program, driving the dealer-owned co-op’s organic growth through its existing dealers. “The biggest growth for Home is coming from within the dealer ranks themselves,” says Ferguson. “They see the synergy between building a house, and decorating a house, and filling it with furniture and appliances.”

Leger says he’s seen a real improvement in Home’s management of the Furniture program. It’s expanded its catalogue, pursued a quality offering, and backed it all up with effective marketing, he says.

CANADIAN TIRE PREZ PREDICTS FUTURE OF 20/20 STORES
TORONTO – Mark Foote, president of Canadian Tire Retail, says the company’s current 20/20 concept will get re-evaluated – and possibly reinvented – again in another five or six years. Speaking at the recent annual convention of the Retail Council of Canada held here, he pointed out how the 20/20 concept, introduced in the fall of 2004, has marked a “successful renewal” of Canadian Tire’s merchandising, one that depended on three things: clarity of strategy, a belief that “the store is everything,” and a recognition of the fact that “renewal is a process.”That renewal takes money, he admitted, but the payoff is evident. “Eighty-five% of our sales come out of stores that are 12 years old or less.” And the 20/20 stores themselves are turning in 19% better results than traditional stores. The next evolution for the stores will be around 2010, he notes, “when the current 20/20 stores can be evaluated and evolved.”

Foote expects these efforts to drive the retail division from its sales of $6.5 billion to more than $8 billion in a few short years.

IRLY TESTS NEW WIRELESS TECHNOLOGY AT DC
SURREY, B.C. – IRLY Distributors Ltd. has entered into an agreement with Q.Data Inc. for the supply of Symbol Barcoding and Wireless infrastructure equipment at IRLY’s distribution centre here. The handheld computer equipment is being integrated with the existing Warehouse Management software, with the goal of being able to render all warehouse functions, such as receiving, putaway and picking orders, completely paperless. By utilizing scanning of UPC barcodes on products in each step, IRLY hopes to achieve greater inventory accuracy, efficiency and – most importantly – extremely accurate order shipments to dealer members who operate under the IRLY Building Center banner, and to non-affiliated retail customers through IRLY’s Western Hardware business. The pilot program started June 1 and a complete rollout should be completed by this fall.
TOP RETAILERS WILL SPEAK AT INDUSTRY CONFERENCE
TORONTO – Wal-Mart, Home Depot, and now Lowe’s. The threat faced by the independent in Canada is a serious one, yet those independents continue to endure. How they’re doing it will be just one of the topics presented at this year’s Hardlines Conference Series and Awards Gala, September 12-13, 2005. To celebrate our 10th anniversary, we are lining up the most amazing Hardlines Conference Series ever. Once again, you can count on a gathering of top retail experts from around the world to join us September 12-13, 2005 at the swank Hilton Suites Hotel, Markham, Ont. Speakers will include the evp of the world’s largest home improvement chain, plus the man who brought DIY big boxes to Canada in the first place, the head of Canada’s largest hardlines retailer, and one of the smartest independent building centre dealers in the country.If you want to hear a truly amazing retail mind at work, don’t miss Bill Morrison, President and CEO of TruServ Canada, as he offers his amazing insights into the realities facing independents today. With a career that includes Foot Locker and Home Outfitters, Morrison is well suited to offer a thoughtful understanding of the demands of today’s consumer – and how best to meet those demands to build your business.

From the other end of the DIY spectrum, delegates at this year’s conference will get a rare bird’s eye view of the industry. As the number-two guy at the number-one home improvement retailer, John Costello, Executive Vice-President of Merchandising and Marketing for Home Depot will join us from Home Depot’s headquarters in Atlanta to make a rare appearance in Canada.

Other speakers include Stephen Bebis, President and CEO of Golf Town. But he’s best remembered in this industry as the man who brought the home improvement big box to Canada. He founded Aikenhead’s on behalf of Molson more than a decade ago. It was taken over in turn by Home Depot.

Your customers, colleagues and competitors will all be at this year’s Hardlines Conference Series and Awards Gala, September 12-13. Don’t miss it. For more info, <click here> or contact Isabel Bisong here at the World Headquarters: isabel@hardlines.ca; 416-489-3396.

GERMANY’S METRO PONDERS SALES OF PRAKTIKER CHAIN
DUSSELDORF, Germany – Retail giant Metro has disclosed that it is considering ways to sell its ownership of Praktiker, its 339-unit home improvement chain. The company, which is the world’s third-largest retailer in revenue, said that it might offer Praktiker for sale to the public through stock, or attempt to sell the chain outright. Dr. Hans-Joachim Korber, Metro’s CEO, explained in a prepared statement that Praktiker is now “excellently positioned for further growth, either within Metro Group or on a stand-alone basis.” Praktiker has recently undergone a corporate and operational restructuring that, last year, helped double its operating income to the equivalent of US$74.1 million on sales of US$3.6 billion. Praktiker operates stores in nine countries, and generated more than one-fifth of its sales from Eastern Europe, which reportedly is an area of growth concentration for Metro.

Praktiker’s core market in Germany, though, has suffered through a prolonged period of stagnant job growth and competitive over-saturation within the retail home improvement sector.

COMPANIES IN THE NEWS
SHANGHAI – Home Depot Inc., which has buying offices in China but no stores yet, is reportedly in talks with Orient Group Inc. to invest in that company’s DIY division, Orient Home, which has 27 outlets in China. A deal could be finalized by the end of this month. According to Reuters, Orient Home did confirm they are “in discussions” with Home Depot, but wouldn’t provide any more details. ST. JACOBS, Ont. – More than 550 Home Hardware Dealers, staff, suppliers and friends gathered last week at four courses for the Home Hardware Annual Charity Golf Tournament in support of the Hospice of Waterloo Region. The tournament, which featured a silent auction and prizes donated by Home Hardware and its suppliers, was expected to raise more than $20,000. Over the past ten years, the Home Hardware Annual Charity Golf Tournament has raised more than $220,000 for various local charities.

PALATINE, Ill. – Sears Essentials, a new convenience format from Sears, with some Kmart DNA thrown in, has been the fate of some two dozen Kmart stores since April, with plans for a total of 400 of the 1,500 Kmarts to make the switch by 2007. Sears Essentials is part of the company’s “off-mall” strategy, this one to showcase leading Sears and Kmart brands such as Kenmore appliances, Craftsman tools, and Land’s End clothing.

JOHANNESBURG, South Africa – Mica South Africa, the retail home improvement business of Super Group, has formed a supply deal with Ace Hardware Corp., based in Oak Brook, Ill. Ace, which is now in 70 countries, has recently made a similar deal with Mitre 10, a leading dealer-owned co-op in New Zealand.

DALLAS – Builders FirstSource Inc. has completed its IPO, raising US$196 million. The shares were priced at US$16, and actually opened at US$16.52 and the number of shares was increased from 11.25 million. UBS Securities and Deutsche Bank Securities Inc. managed the sale of the offering. The IPO drew the attention of Wall Street based on the continued hot real estate market in the U.S. to which Builders FirstSource supplies products and services.

DENVER, Col. – Johns Manville has entered the next phase of the expansion of its formaldehyde-free fiberglass insulation capacity with the production of a new loose-fill line at its Canadian manufacturing plant in Innisfail, Alta. Construction has begun and the new line will be operational in early 2006. This new line, when combined with recent technology investments across JM facilities, will increase North American loose-fill capacity by 50%, or by up to 200 million pounds. The expansion supports the accelerating demand for JM’s Formaldehyde-free insulation products. The capacity increase coincides with tougher requirements by Environment Canada for thermal insulation that carries the “EcoLogo” mark.

MARYSVILLE, Ohio — Scotts Miracle Gro, North America’s largest supplier of lawn care products, last week cut its senior-level management team by 15%. The move – which included directors and executive vice-presidents – is expected to eventually save the company US$7.5 million annually. Scotts also plans to offer early-retirement packages to between 120 and 150 employees, and hinted that further layoffs could be in the offing.

NEWTON, Iowa – Maytag Corp. has received a preliminary non-binding proposal from Bain Capital Partners LLC, Blackstone Capital Partners IV L.P. and Haier America Trading, L.L.C. to acquire all outstanding shares of Maytag for US$16 per share cash, even though it has already agreed to a takeover offer by another investor group. On May 19, 2005, Maytag agreed to be acquired by an investor group led by Ripplewood Holdings LLC for $14 per share cash. According to the preliminary non-binding proposal, completion of due diligence is expected to take 6-8 weeks, and the Bain proposal is conditional and may not necessarily result in a definitive agreement.

PEOPLE ON THE MOVE
Craig Neeser has been named to head up Weyerhaeuser Canada. He assumes the role of CEO effective July 18. In his new role, he will report directly to Steven R. Rogel, chairman, president and CEO. Neeser, who joined Weyerhaeuser in 1999 when the company was acquired MacMillan Bloedel, will chair the company’s Canadian Leadership Team and focus on enhancing strategic stakeholder relationships in Canada … Neeser replaces Sandy McDade, who has joined the Weyerhaeuser head office in Federal Way, Wash., as senior vice-president, industrial wood products and international business groups. In his new role, McDade will report directly to Richard E. Hanson, executive vice-president and COO. He will be responsible for Weyerhaeuser Asia, Weyerhaeuser Forestlands International and European Wood Products, Northwest Hardwoods and Composites … McDade succeeds William R. Corbin, who will retire at year’s end. Corbin joined Weyerhaeuser in 1992 as executive vice-president, Wood Products, eventually moving up to a position as executive vice-president, Wood Products, before assuming his current role in 2004.James Lopez has been named to replace Frank Dottori as president and CEO of Tembec, the Montreal-based forest products company. The move becomes effective upon Dottori’s retirement, after 32 years, on January 26, 2006. Lopez is currently executive vice-president and president of the Tembec Forest Products Group. During his 16 years with the company, he has been accountable for a number of Tembec’s business units and has been an integral part of Tembec’s growth strategy.
MARKET INDICATORS
Retail sales reached a record $30.86 billion in April, up 1.5% over the previous month, reports Stats Canada. Compared with the same period last year, that’s up 8.2% over April 2004. Sales of hardware, home improvement and garden products were especially hot, rising 4.5%.
NOTED…
Online retail sales in the U.S. are expected to grow by 23% this year, cracking the $100 billion mark for the first time and garnering a bigger share of shopping dollars – despite Internet security threats. According to a study by Forrester Research Inc. on behalf of the National Retail Federation, online sales in 2005, excluding travel, are expected to reach US$109.6 billion, up from US$89 billion in 2004 and US$71.8 billion in 2003. Although they are growing at a faster rate than retail overall, online sales only accounted for 4.6% of retail sales in 2004, although that is expected to grow to 5.5% in 2005, says the study. Retailers responding to the survey reported that the web influenced 20% of sales in stores. Even if sales are not completed online, customers are using retailer websites to gather product information and make price comparisons.

****HARDLINES MARKETPLACE****
Don’t miss the products and services on the Hardlines web Marketplace:
https://hardlines.ca/html/marketplace.html
And check out Hardlines Classifieds on the web:
https://hardlines.ca/html/classifieds_new.asp

HELP WANTED

Wow, what took you so long? Well, maybe you’ve been waiting for the perfect opportunity. Like this one.

You know what it takes to keep a business strong and so do we. UFA is a dynamic, agricultural retailer that delivers products and services to meet the needs of progressive farmers, rural customers and businesses. We think you’ll feel right at home on our Private Label Development team. With the introduction of this exciting new Private Label initiative to our already vibrant Farm Supply mix, UFA has three new positions one of which might just be the opportunity you’ve been waiting for.

Based in our Calgary support office and reporting directly to the Manager of Corporate Brand and Procurement, you can look forward to having a cross-functional relationship with our Marketing, Merchandising, Brand Management and Supply Chain department.

PRIVATE LABEL PRODUCT DEVELOPER
Your key accountabilities include: developing the product mix under UFA’s corporate labels; sourcing products internationally for private label development to increase margin, including costing, product development, competitive analysis, logistical tracking and vendor development; monitoring and building detailed specifications for products including packaging and materials; obtaining the closest scouring contact possible and managing all aspects of the procurement process.

For this position you need a degree/diploma with a Business or Purchasing designation and 3-5 years experience in private label development or equivalent. You have the ability to bring innovative and creative approaches to sourcing in addition to your proven track record of international procurement and private label development. You thrive in a multi-task environment with multiple projects in cross-functional teams. You are willing and able to travel internationally.

Interested? Please apply via email or fax your resume to:

UFA
1016 – 68th Avenue SW
Calgary, AB T2V 4J2
FAX: (403) 258-7630
EMAIL: resumes@ufa.com
www.ufa.net

Thank you for taking the time to find out more about UFA.
(06.20_07.04)


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Want to increase your business and accelerate your listings with major customers based in the province of Quebec? Want national distribution for your Products? Will guide you through head offices. Could be agent or consultant. My 25 years of experience in this market (national and regionall) will be a great asset for your corporation. To obtain fast results, contact Guertin Marketing Inc. Email: gilles.guertin@videotron.ca Telephone: 450-664-2223
(06.20_07.11)
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POSITION WANTED

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Looking for employment in Kelowna/OK Valley and/or West Kootenays BC. 18 years experience in Power Tool and Accessory sales calling on Nationals, Chains, Box Stores and Independents. Skills: Product Knowledge, Quality/Customer Focus, Organization, Client Relationships, Promotions, Reporting, Attention to Detail, Territory Management, Competetive Analysis. Let’s talk! 250 808-8170 shortymale@hotmail.com
(06.13_27)

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Contact Dave Leslie at 905-702-9443, to find out how Noral can boost your sales in Canada. http://www.noralmarketing.com
(01/05)


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© 2005 by Michael McLarney.
HARDLINES™ the electronic newsletter hardlines.ca
Phone: 416.489.3396; Fax: 416.489.6154
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June 20, 2005

 


John Caulfield, Contributing Editor
vol. xi, #25, June 20, 2005

IN THIS ISSUE:
• Castle dealers eager for new look
• The Bay adds power tools
• Shake-up at CanWel: Royce gone
• Debbie Travis: too hot to handle?
• Home Depot buys two smaller companies
• Ace dealers: loyalty first
• Home Depot managers can file class-action suit
* * * * * *

“I praise loudly. I blame softly.”
Catherine the Great (Empress of Russia, 1729-96)
CASTLE PUSHES BRAND
UNDER NEW STORE IDENTIFICATION PROGRAM
MISSISSAUGA, Ont. – A comprehensive new program for store identification and merchandising being offered to Castle Building Centres members is gaining momentum. A prototype design is now fully operational at one store, Windsor Building Centre in Windsor, Ont., while a number of other Castle stores are in various stages of planning and development.That store, which was developed even as the program itself was still being fine-tuned, came in under budget and on time, says Mike Frame, business development manager at Castle. The program recognizes the need for a strong, unified brand to assist the group’s 250 member stores to promote and identify themselves amidst the incursion of other major retail brands. Companies like Home Depot and Rona are both making inroads into the small-town markets of English Canada that have long been the domain of independent groups such as Castle, and its chief competitor, Tim-BR-Marts Ltd. The Windsor store, which now features beige and burgundy limning the traditional gold colour of the Castle logo, has become a destination for Castle members to see the new look first-hand. “That’s generated interest in all regions across Canada for the program,” says Frame, with up to 10 stores expected to be ready for implementation by this fall. “We’re in a go-forward position.”

And even though the program was still in the development stage, the owners of the Windsor store wanted to make the switch right away. A Home Depot store opened in town recently, and a major Home Hardware dealer had updated their store. Nevertheless, the 6,000-sq.ft. operation has become an effective ambassador for the new look of Castle. “What it does is give us the platform to demonstrate the full capacity of all the marketing components of the offering,” says Frame.

The program was designed by Burlington Merchandising & Fixtures of Burlington, Ont., fronted by Rob Wilbrink, Phil Dwyer and Mike Serecin, all ex- of Rona and Lansing. Just last week, Castle’s board approved the final draft of a store development program manual that outlines in detail all aspects of the program, covering everything from store layout and interior signage to exterior fascia, signage, and ancillary branding, such as truck signage and even uniforms. “The purpose is to create a brand entity for Castle,” says Wilbrink. “This is the best looking program in the industry. When the Castle dealers see it, they say ‘wow’,” he adds.

The new Castle program remains focused on Castle’s core categories of lumber and building materials, while offering complementary hardlines merchandising that helps expand the front end of the store and caters more directly to the consumer. However, since Castle has a philosophy of offering its members greater independence and latitude than other groups, it will neither mandate the new design, nor offer a cookie-cutter solution to all, explains Frame.

THE BAY RE-JIGS FATHER’S DAY ASSORTMENTS
WITH POWER TOOLS
TORONTO – In an effort to beef up its hardlines assortments in its flagship chain, Hudson’s Bay Co. has rolled out a small selection of power tools in the Bay. The launch, which picks up momentum just in time for Father’s Day, was designed to offer Hbc customers the convenience of one-stop shopping, says Mariana Di Rezze, a spokesperson for Hbc. The tools, already available at Zellers stores across Canada, were tried out in the Bay as part of a pilot project, with Hbc bringing in a few items from the wider assortment of tools available at Zellers discount department stores. In most parts of Canada, customers will find the Black & Decker tools – 3/8-inch 18-volt Drill Kit, golf organizer storage unit, and Power Smith Rotary tool. They are merchandised alongside a wider assortment of poker accessories that are also being positioned as Father’s Day gift ideas. In addition, the tools are featured on “gift-giving gondolas” through out the store and follow the treasure hunt strategy approach where customers can find them in random spots within the store. Due to consumer demand, says Di Rezze, Bay stores in Alberta currently offer a slightly larger assortment of power tools than the rest of Canada – including a Black & Decker electric measuring tape, stud finder and laser level, and a 14.4-volt four-piece combo kit.

If the pilot project is successful, Hbc will continue to offer a selection of tools at the Bay and will perhaps widen the assortment that’s currently available, says Di Rezze.

IS DEBBIE TRAVIS TOO HOT FOR CANADIAN TIRE?
TORONTO – A reception featuring décor maven Debbie Travis was held at Canadian Tire’s mid-town store at Yonge and Davenport last week. The event gave some radio contest winners the opportunity to meet Travis in person. But it was also a great opportunity see Travis “uncut,” as she demonstrated a more unrestrained wit and humour than she typically reveals on TV – and offered some insights into the evolution of the Debbie Travis paint line.Travis explained the process she used to develop the eponymously named Canadian Tire line and establish colours for each mood. “What we did was lock ourselves in a room with 20 bottles of wine, and then sent [Canadian Tire] all the colours in the morning.”In her attempt to find youthful, hip colours, she said, “Some of the colours were, of course, too hot for Canadian Tire. The ones with names like “Slutty Susan” came back,” she told the small crowd, appreciative of her humour. In fact, the retailer nixed at least half a dozen names because they were deemed inappropriate.

Travis also noted the power of styles and trends in driving home renovations. People will consider changing the colour on a wall within as short a time as six months, she said. Furniture is no longer purchased with a lifetime of use in mind. “Why buy a sofa for 30 years?” she quipped. “The marriage is only going to last for two years!”

HOME DEPOT, BMHC MAKE ACQUISITIONS
NATIONAL REPORT — Two of the industry’s largest dealers — Home Depot and Building Materials Holding Corp. — last week strengthened their respective subsidiaries’ programs through acquisitions. San Francisco-based BMHC acquired, through its BMC Construction division, a 51% stake in BPP Cos., an Arizona-based provider of concrete foundation services for local homebuilders. Terms of the deal weren’t revealed, but BMHC said that BPP generated more than US$100 million in revenue last year. In April, BMHC acquired another Arizona-area installer, Riggs Supply, which specializes in plumbing.Atlanta-based Home Depot said it would acquire two companies — Hawaii-based Wire Products, a dealer specializing in concrete fortification products; and Illinois-based Utility Supply of America, a catalogue distributor of water and wastewater parts.

The acquisition of Wire Products, which Home Depot will manage under its White Cap Industries division, is expected to close in August. The purchase gives the company a presence in Hawaii with three locations. The dealer expects to close its purchase of Utility Supply by July. Utility Supply sells under the name USA Bluebook to municipalities, non-municipal government facilities, and industrial and private water and wastewater facilities and labs.

ACE DEALERS RESIST STANDARDIZATION AT THEIR PERIL
OAK BROOK, Ill. – Ace Hardware’s plans to add 1,100 stores to its network by 2008 will depend largely on how willing some 3,800 independent retailers will be to give up some of their independence. Those 3,800 retailers currently operate more than 4,800 stores.Ray Griffith, who became Ace’s CEO the first of April, says turning Ace into a powerhouse national chain that looks the same everywhere is key to competing with the big boxes. He says Walgreen, America’s largest drug chain, is growing rapidly by internal expansion, not by acquisition, and thinks Ace can do the same. Walgreen, however, is a corporate chain with top-down managerial power, not a co-operative comprised of 3,800 individual owners with their own ideas of how to succeed in their local markets.Griffith spearheaded Ace’s earlier effort to “standardize” and improve Ace’s public face. In 2000 he gathered dealer groups at its annual meeting/trade show for brainstorming sessions, asking what it would take to get dealers to sign onto a plan to modernize and unify Ace stores.The resulting plan, labeled Vision 21, met with remarkable success. With it, Ace converted 2,500 of its 4,800 stores to upgrades, which Ace helped by providing the merchandise credits as well as working out bank agreements to provide attractive terms for new store loans and remodels. It also presented achievement awards to compliant stores.

However, 1,600 stores so far have resisted the modernization/ standardization efforts. And Ace also discovered that nearly 550 of its units did not even want to identify themselves as Ace stores by using the name in any way. Those dealers who choose not to use the Ace name can no longer enjoy all the financial benefits received by Ace-identified stores.

Griffith says all new stores are to be at least 12,000 sq. ft. in size, considerably larger than the average Ace store of 9,000 sq. ft. today. In fact, there are many older Ace member-dealers operating stores of 5,000 sq. ft. or less, particularly in urban areas and very small towns.

Griffith says dealers who signed up for Vision 21 are enjoying greater sales gains than the average Ace dealer – 4% in 2004 compared with a 1.5% increase for those not participating.

COMPANIES IN THE NEWS
ATLANTA – Home Depot reports that the value of gift cards that never got redeemed over the years totaled US$43 million. The unused value of the cards, called “breakage,” was tallied from 1998, when Home Depot introduced the cards, until 2001, and the income was recognized on the company’s latest quarterly filing to the U.S. Securities and Exchange Commission. Home Depot will continue to report the gains on an ongoing basis in future filings. Unlike some other retailers, it does not impose an expiration date on the value of its cards.MEMPHIS – One of the key areas of growth for hardlines distributor Orgill is with its pro dealer customers. These dealers are being well serviced both by the regional supply capacity of Orgill’s network – and by the broad hardware ranges that many pro dealers are expanding into, as well as Orgill’s full LBM offering. Orgill’s pro dealer sales are expanding with the independent dealers served by Orgill’s national network of distribution centers. Pro Source, a program developed about two years ago specifically for those pro dealers, has been a factor in the growth, especially among larger chains such as Marvin’s and even 84 Lumber.

RIVERSIDE, Calif. — A Superior Court judge here has ruled that assistant managers at Home Depot can sue the retail giant as a class of plaintiffs for unpaid overtime. Managers in California are typically exempt from overtime rules. But the lawsuit contends that assistant managers regularly perform the same duties as their hourly coworkers. Those tasks include stocking shelves, operating cash registers and picking up merchandise at other stores. As many as 2,000 assistant managers, who worked for Home Depot in California from July 1997 to the present could be included in the class action, whose total damages could reach more than $100 million.

MINNEAPOLIS – The Valspar Corp. has completed its acquisition of stain and finish company Samuel Cabot Inc., for an undisclosed amount. The deal, which was originally announced on May 10, adds approximately $60 million in sales to Valspar’s operations.

TEMISCAMING, Que. – Tembec has recently begun offering FSC-certified Softwood Kraft and Temcell High Yield pulps to the market. FSC certification is a third-party endorsement for environmentally and socially responsible forestry practices and the only system that tracks market pulp from the forest to the final product, according to a release by Tembec. Three operations being audited by FSC produce approximately 770,000 metric tonnes of pulps annually, and use FSC wood fiber from a combined area totaling 10 million acres.

LAKE FOREST, Ill. – Salton Inc. may face Chapter 11 as early as this fall, based on its inability to make a US$6.7 million interest payment due last week on US$125 million in debt. Salton, well known for brands such as the George Foreman grill and other home appliances, has until September to come up with a plan for restructuring its bonds, which are due in December.

DALLAS – Kimberly-Clark Corp. will begin formal testing of “Generation 2” Radio Frequency Identification hardware this summer. The Generation 2 hardware provides a universal solution to RFID technology on a global basis, replacing numerous and incompatible systems with one system used worldwide. The tests, scheduled to begin July 6th at Kimberly-Clark’s dedicated RFID research lab in Neenah, Wis., will allow the company to determine which hardware is the most compatible with its conveyor, packing, logistics and shipping systems.

PEOPLE ON THE MOVE
VANCOUVER – CanWel Building Materials Income Fund has made the following changes to the executive team of its wholly owned subsidiary, CanWel Building Materials Ltd.: Andrew Allen has been named national director of sales and product management for CanWel’s Distribution Division. Formerly director, supply management at CanWel, this 10-year veteran of the company will be responsible for managing national account relationships, in addition to product management leadership … As a result of this reorganization, Rick Royce, vice-president, sales has left the company … Martin Hope has been named CFO. Hope is a chartered accountant who brings 20 years of experience to the job, with companies including Slocan Forest Products, Versatile Mobile Systems, and Duke Seabridge … Also at CanWel, Gordon Buttolph has been appointed director, information technology. He will be responsible for the overall management and direction of all systems activities for CanWel. Most recently, he was project manager for SAP implementation with International Paper Ltd., and before that he worked at Weldwood. Irly Distributors has elected its board of directors for the coming year (all located in British Columbia): Brian Hancock, Parkland Building Supplies in Sicamous, has been named president; Gus MacLellan of Mara Lumber, Kelowna, is vice-president; Jeff Davie, of Kaslo Building Supplies in Kaslo, is now secretary … Appointed as directors are: Carole Hamanishi of Wilway Lumber Sales in Abbotsford; Shaf Shivji of Dunbar Lumber Supply in Vancouver; and Trevor Stephenson of Woodstop Building Supplies in North Vancouver. Peter Clarke has joined Acton, Ont.-based TVM Building Products as vice-president sales – Canada. Formerly, Clarke served as director of sales with American Tool Co. (519.853.5330, ext. 242 or peter.clarke@tvmi.com)
MARKET INDICATORS
Wholesale trade grew by 0.9% to $39.4 billion in April, marking the third consecutive monthly increase, reports Stats Canada. In constant dollars, wholesale sales were up 1.1% for the month.

****HARDLINES MARKETPLACE****
Don’t miss the products and services on the Hardlines web Marketplace:
https://hardlines.ca/html/marketplace.html
And check out Hardlines Classifieds on the web:
https://hardlines.ca/html/classifieds_new.asp

HELP WANTED

Wow, what took you so long? Well, maybe you’ve been waiting for the perfect opportunity. Like this one.

You know what it takes to keep a business strong and so do we. UFA is a dynamic, agricultural retailer that delivers products and services to meet the needs of progressive farmers, rural customers and businesses. We think you’ll feel right at home on our Private Label Development team. With the introduction of this exciting new Private Label initiative to our already vibrant Farm Supply mix, UFA has three new positions one of which might just be the opportunity you’ve been waiting for.

Based in our Calgary support office and reporting directly to the Manager of Corporate Brand and Procurement, you can look forward to having a cross-functional relationship with our Marketing, Merchandising, Brand Management and Supply Chain department.

PRIVATE LABEL PRODUCT DEVELOPER
Your key accountabilities include: developing the product mix under UFA’s corporate labels; sourcing products internationally for private label development to increase margin, including costing, product development, competitive analysis, logistical tracking and vendor development; monitoring and building detailed specifications for products including packaging and materials; obtaining the closest scouring contact possible and managing all aspects of the procurement process.

For this position you need a degree/diploma with a Business or Purchasing designation and 3-5 years experience in private label development or equivalent. You have the ability to bring innovative and creative approaches to sourcing in addition to your proven track record of international procurement and private label development. You thrive in a multi-task environment with multiple projects in cross-functional teams. You are willing and able to travel internationally.

Interested? Please apply via email or fax your resume to:

UFA
1016 – 68th Avenue SW
Calgary, AB T2V 4J2
FAX: (403) 258-7630
EMAIL: resumes@ufa.com
www.ufa.net

Thank you for taking the time to find out more about UFA.
(06.20_o7.04)

**********************************************************************************

NATIONAL SALES MANAGER
Kempston is a leading Canadian supplier of Router Bits and Shaper Cutters.

Responsibilities:
• Represent Kempston in sales presentations to a large customer base in North America, travel required.
• Establish US sales networks. Work with existing sales agents in Canada to manage and direct their sales activities.
• Budget sales by customer and SKU annually and complete weekly customer activity/ progress reports.
• Organize and attend trade shows.

Qualifications:
• Minimum 4 years experience in tool/hardware.
• US experience is necessary.
• Demonstrated ability and drive to grow sales in the Power Tool Accessory market.
• Excellent communication (written and oral) and presentation skills.
• Computer-literate; Excel, Word, Outlook and PowerPoint.
Email resumes to sales@kempston.ca.
(06/06.20/06)
**********************************************************************************
POSITION WANTED

RETAIL SALES REP/MERCHANDISER FT/PT

Looking for employment in Kelowna/OK Valley and/or West Kootenays BC. 18 years experience in Power Tool and Accessory sales calling on Nationals, Chains, Box Stores and Independents. Skills: Product Knowledge, Quality/Customer Focus, Organization, Client Relationships, Promotions, Reporting, Attention to Detail, Territory Management, Competetive Analysis. Let’s talk! 250 808-8170 shortymale@hotmail.com
(06.13_27)

**********************************************************************************

SERVICES OFFERED  

RETAIL IS DETAIL. Let Noral Instore, a national service company, handle your service requirements in Canada. Noral serves some of America’s leading manufacturers, managing their lines for Canada’s top hardware retailers, big boxes and mass merchandisers.

Contact Dave Leslie at 905-702-9443, to find out how Noral can boost your sales in Canada. http://www.noralmarketing.com
(01/05)


**********************************************************************************

 

 MARKETPLACE

 

Manchester Tank
NORTH AMERICA’S “PREMIER MANUFACTURER”

of Propane Cylinders

NOW available in Canada

 

(5 lb. through 420 lb.
propane cylinders available)

. Recognized Market Leader .
. Unsurpassed Quality .
. Reliable Delivery .
. Outstanding Customer Service .

Contact us today for more Information
www.Mantank.com


**********************************************************************************
SELL YOUR COMPANY – OR BUY ONE – WITH HARDLINES CLASSIFIEDS!
DO YOUR EXECUTIVE SEARCH, FIND NEW LINES OR GET NEW REPS IN THE HARDLINES MARKETPLACE.

ONLY $2.60 PER WORD FOR THREE WEEKS IN THE CLASSIFIEDS.
TO PLACE YOUR AD, CALL ISABEL BISONG AT 416-489-3396 OR
EMAIL: isabel@hardlines.ca

Hardlines is published weekly (except monthly in December and August)
by McLARNEYCOM
542 Mount Pleasant Rd., Suite 302, Toronto, Ontario, Canada M4S 2M7
© 2005 by Michael McLarney.
HARDLINES™ the electronic newsletter hardlines.ca
Phone: 416.489.3396; Fax: 416.489.6154
Michael McLarney, Editor & Publisher: mike@hardlines.ca
Beverly Allen, Director of Sales & Marketing: bev@hardlines.ca
Isabel Bisong, Circulation Manager: isabel@hardlines.ca
______________________________________________
THE HARDLINES “FAIR PLAY” POLICY:
Reproduction in whole or in part is very uncool and strictly forbidden and really and truly against the law. So please, play fair! Call for information on multiple subscriptions or a site license for your company. We do want as many people as possible to read Hardlines each week – but let us handle your internal routing from this end!
______________________________________________
Subscription: $241 (Canadian subscribers add $16.87 GST = $257.87 per year/ GST #13987 0398 RT). Secondary subscriptions at the same office are only $38 (Canadian subscribers add $2.66 GST = $40.66). Ask about our reduced rate for branch offices. You can pay online by VISA at our secure website or send us money. Please make cheque payable to Hardlines/McLarneyCom.

June 13, 2005

 


John Caulfield, Contributing Editor
vol. xi, #24, June 13, 2005

IN THIS ISSUE:
• Lowe’s in Canada: what are the challenges?
• CanWel unveils plans to sell Pro
• Home Depot Canada boss warns of tough competition
• Rona gets to keep Sherbrooke store
• Builders FirstSource confirms plans for IPO
• Lowe’s goes high-end with appliances
• Castle adds members
* * * * * *

“Not armies, not nations, have advanced the race; but here and there, in the course of ages, an individual has stood up and cast his shadow over the world.” Edwin Hubbell Chapin
(American clergyman and author, 1814-80)
THE LOWE-DOWN ON CANADA’S NEWEST
HOME IMPROVEMENT BIG BOX
TORONTO Just 11 years after Home Depot arrived in Canada, its chief competitor has announced it will follow suit, even though no store openings are planned until 2007. By then, Lowe’s Cos. expects to roll out up to 10 stores, starting with the Greater Toronto Area. It wants to fine-tune the Canadian model there before rolling out as many as 100 eventually. The man in charge is Doug Robinson, president of Lowe’s Canada, whose first experience in Canada was running Beaver Lumber Co. for its parent, Molson, before it was sold off to Home Hardware Stores in 1999.Robinson has reportedly been working quietly for Lowe’s for the past several months, developing an international expansion strategy that will start with the Canadian invasion. Canada is ready for Lowe’s, he says, adding that 400,000 transactions were identified last year by Canadians in Lowe’s stores in the U.S.

The competitive advantage it intends to bring – and which has worked effectively for it in the U.S. – is its bright, clean stores that appeal to female shoppers and give it an edge in its battle against Home Depot. Nevertheless, Lowe’s faces some distinct challenges here. First, Home Depot has got a big head start, with a presence in all 10 provinces through more than 120 big boxes. Rona inc. has 65 big boxes of its own, along with almost 500 traditional hardware stores and building centres. Rona’s multiple store formats and varied ownership model – including many dealer-owned big boxes – gives Rona a unique edge.

Another strong retail brand is Home Hardware, which represents more than 1,000 stores Canada-wide. And while not a direct competitor, the presence of Canadian Tire, whose retail division represents 465 stores and total sales in 2004 of $6.5 billion, just makes the retail landscape all the more crowded.

Industry observers have also questioned Lowe’s ability to secure good retail sites, which need anywhere from 10-13 acres to accommodate more than 100,000 sq.ft. of big box plus the space for a garden centre and parking.

Yet Lowe’s is doing a lot of things right in the U.S., providing a tough competitor there for Home Depot. The company’s first-quarter sales reached US$9.91 billion, up 14% from the previous quarter, while Home Depot’s sales, at US$18.97 billion, were up only 8%. Lowe’s same-store sales during the quarter were 3.8%, vs. Home Depot’s at 2.1%. So expect those retail smarts to come to Canada, as well.

CANWEL INVITES OFFERS TO PURCHASE PRO BANNER
VANCOUVER CanWel Building Materials has revealed firm plans to deal with its Pro banner, which it inherited through the acquisition of Sodisco-Howden Group at the end of 2004. It’s looking for a buyer. When the Sodisco-Howden purchase was first announced, the fit seemed like a good one: a building materials distributor adding the weight and diversity of national hardlines distribution, plus additional LBM distribution in Quebec.But Sodisco-Howden also owns two retail banners – Pro and Ace – both of which compete with some of CanWel’s best customers, namely Home Hardware and Rona. Those dealers have operated under a cloud of uncertainty until Friday, when CanWel unveiled the first step in a strategy to ensure the future of those banners – with the release of a request for proposals.

“We have now formalized that process,” says Tom Donaldson, president of CanWel and Sodisco-Howden. “We have sent packages to interested parties and many of them have formally declared their interest. Once we have qualified who are the serious bidders for the Pro banner, they will be able to formalize their proposals and get back to us by the end of June.”

More than 500 independent hardware and building supply retailers across Canada operate under the Pro Hardware. Sodisco-Howden supports the banner program with a line of private label products, advertising and marketing programs, and an electronic catalogue. Approximately 200 more dealers, operating under the Ace banner, will continue to be managed by Sodisco-Howden, in association with Ace Hardware Corp. in the U.S.

Amar Doman, chairman of CanWel, adds that he wants to see this proposals process move along quickly. “I don’t want this to drag out. The dealers have waited six months already,” he says emphatically.

Qualified bids will be considered on the basis of three things: the “value proposition” they add to the Pro dealers; the security of the Sodisco-Howden revenue model, i.e., continued use of Sodisco-Howden as a supplier; and the offering price, if any, of such a partnership.

What’s actually for sale? The rights to the Pro banner, says Donaldson. The Ace banner will remain in the hands of Sodisco-Howden. But any deal for Pro must ensure that Sodisco-Howden continues to supply the banner. So any group with its own distribution may end up working out a kind of joint venture with Sodisco-Howden. Doman says bids from companies that do have their own distribution would certainly be considered. “Who knows what that strategy might be, but we can certainly look at that.”

The country’s largest hardlines distributors, aside from Sodisco-Howden, are Home Hardware and Rona. But some buying groups manage their own banners as well, and many of them include Pro dealers in their ranks. They, too, will receive packages from CanWel.

What about outside of the country? Could this be an opportunity for Ace to try once again to establish a presence in Canada? Doman would say only that they “haven’t disqualified any suitor,” and invites anyone that may have been overlooked to contact CanWel.

“CanWel’s core business is building materials and hardware distribution,” says Donaldson. “The Pro Hardware brand belongs in the hands of a group who understands branding at the retail level and can increase the value proposition to dealers and consumers.”

CanWel converted to an income fund on May 18, 2005.

LOWE’S IN CANADA: IS HOME DEPOT’S VERSCHUREN WORRIED?
TORONTO The surprise announcement that Lowe’s will come to Canada with up to 10 stores by 2007 means the world’s second-largest home improvement retailer will follow its nemesis, Home Depot, on an international expansion path. And while the president of Home Depot’s Canadian division (who is also president of the Expo division) is not worried, nor is she cavalier about the news.“Home Depot has always been very respectful of every competitor it has,” says Annette Verschuren, in an exclusive interview with HARDLINES. “And it has more than one in Canada already,” she adds, referring especially to a couple of retailers that don’t have parallels to the competitive landscape Lowe’s is used to in the U.S. “Don’t underestimate Home Hardware and Canadian Tire in Canada.”

Verschuren says that a healthy respect for those competitors, and the likes of Rona inc., which already has 65 big boxes of its own, keeps Home Depot on its game. “I think [competition] is actually important to get ahead of the customer.”

Lowe’s expects to open 6-10 stores in its first year, in the Greater Toronto Area (Home Depot already has 35 there) with plans to roll out up to 100 nation-wide over time. Home Depot is planning 20 openings and one relocation this year, for a total of 137 by the end of the year. Rona plans 6-10 big box openings of its own this year, and another 6-10 openings of traditional building centres.

Verschuren questions Lowe’s ability to “greenfield” its expansion in Canada, citing the difficulty in finding good real estate. In so doing, she has been hinting at the possibility of an eventual takeover of Rona inc. by Lowe’s. Although Rona’s varied store formats would make such a takeover unwieldy for Lowe’s (and it has spent recent years unloading its traditional building centres in the U.S.), the inference has had the effect of undermining the value of Rona’s shares, which were trading as low as $24.70 on Friday before closing at 24.90, down from a 52-week high of $27.10.

BUILDERS FIRSTSOURCE LAUNCHES PUBLIC STOCK OFFERING
DALLAS — The pro dealer chain Builders FirstSource last week filed with the U.S. Securities and Exchange Commission to offer 7.5 million shares of common stock to the public. The company, with 62 yards and 50 manufacturing facilities, expects the selling price to be US$16 per share, and will use the estimated US$110 million in net proceeds from that IPO to pay down part of a new US$350 million line of credit it negotiated in February.This offering, however, has been structured to keep the control of the company in the hands of its current owners and shareholders. The IPO’s five underwriters can purchase up to 1,687,500 shares of new common stock.

The fifth-largest pro dealer in the U.S. generated US$2.06 billion in sales and US$51.6 million in net income last year, the latter being considerably higher than in the previous four years. Through the first quarter of 2005, BFS reported an US$18.9 million loss on sales of US$509.3 million that were up 18.6%. Its yards generated an average of US$32.6 million in sales in 2004, and the company got one-third of its revenue last year — US$680.4 million — from manufactured products. Sales to the 10 largest production builders rose to US$451.8 million in 2004 from US$260.8 million in 2001.

OVERHEARD…
“We won’t preclude any option, but our primary means of expansion is through greenfields, organic growth.” – Doug Robinson, president of Lowe’s Canada, in reply to a question from the press about a possible eventual takeover of Rona inc.

LOWE’S FACES TOUGH COMPETITION FOR
THE FEMALE SHOPPER
TORONTO – The anticipated arrival of Lowe’s Cos. to the Canadian market is turning the retail home improvement industry on its ear. One of Lowe’s key strategies in the U.S. has been its success appealing to the female shopper. But a new survey from Hardlines Quarterly Report suggests it will have a tough time duplicating that success here. Retailers here are already focusing effectively on the female shopper. And with good reason: according to “Women in Home Improvement,” a new survey conducted by ACNielsen Canada for HQR, women continue to be a driving force in both what and how home improvement projects are undertaken. Women, either singly or jointly with a significant other, are involved in 45% of the decision-making as to where to shop. That’s a significant increase from 2001, when the level was only 35%, says the report. While Lowe’s has managed to differentiate itself from Home Depot in the U.S. with bright stores that cater to women, the world’s second-largest home improvement retailer will find that both Home Depot in Canada and Rona are already strongly entrenched with the female customer, the report indicates.

Hardware stores have been the biggest losers, while big boxes continue to appeal most strongly to women. Meanwhile, the efforts of one of Canada’s leading hardlines retailers, Canadian Tire, to woo women more effectively, is beginning to show positive results, according to the findings of the survey.

(“Women in Home Improvement,” a survey by ACNielsen Canada exclusively for HARDLINES, appears in the latest issue of Hardlines Quarterly Report, which is published by Hardlines. For more information, contact Isabel Bisong at 416-489-3396, or isabel@hardlines.ca.)

COMPANIES IN THE NEWS
BOUCHERVILLE, Que. Rona inc. has received the okay from the Competition Tribunal to keep a store in Sherbrooke, Que. The store was part of the acquisition of Réno-Dépôt by Rona in September 2003, and the only location that the Competition Tribunal insisted that Rona sell off, since there was a Rona L’entrepôt there, as well. Unable to find a buyer, Rona was off the hook finally when Home Depot announced the installation of a store of its own in Sherbrooke. MISSISSAUGA, Ont. Castle Building Centres Group has added the following members: Baker Lake Contracting & Supplies Ltd., Baker Lake, Nunavut; Liverance Lumber, Lion’s Head, Ont.; Okanagan Home Mart, Vernon, B.C.; T – Murray Exteriors Inc., Ruthven, Ont.; Tignish Co-op Pro, Tignish, P.E.I. Castle, a national LBM buying group, represents some 250 independent dealers representing more than $900 million annually.

CHICAGO Sears Holdings Corp. suffered a loss in its first quarter , its first quarterly filing since the buyout by Kmart of Sears, Roebuck and Co., which formed this new retail entity and the third-largest retailer in the U.S. Quarterly revenues were US$7.6 billion, or US$12.8 billion after including results from Sears for the full quarter. Sales fell 2.3% at Kmart stores, as bad weather cut into seasonal sales. Revenue at Sears stores was up 0.5%, thanks to an increase in its home service business.

MOOREVILLE, N.C., — This fall, Lowe’s Home Improvement Warehouse will broaden its in-stock assortment of major appliances when it adds digital kitchen appliances bearing Samsung’s brand to its 1,100-plus stores in the U.S. Lowe’s will initiate the program in September by stocking Samsung’s side-by-side and bottom-mount refrigerators. The appliance category is one of Lowe’s fastest-growing sectors. Last year, it accounted for US$4.08 billion in sales, or 11% of the retailer’s total revenue.

OAKVILLE, Ont. Moen has made its entry into the luxury market with a new brand for upscale kitchen and bath décor, “ShowHouse.” Targeting specialty kitchen and bath outlets, the brand features eight different lines, including three complete powder room collections, a full kitchen and bath suite, and a line of kitchen and prep faucets. In Canada, Ted Harrison, Moen Canada’s director of brand development, is managing the line. Moen is part of Fortune brands based, in Lincolnshire, Ill.

VANCOUVER West Fraser Lumber won a victory in the softwood lumber dispute with the U.S. when a NAFTA panel ordered the U.S. Department of Commerce to revoke the anti-dumping duty order against the company. As a result of last week’s ruling, West Fraser is entitled to a refund of more than US$24 million, plus interest, on moneys deposited since May 2002. In making its ruling, which confirmed an earlier finding that West Fraser does not dump lumber into the U.S., the NAFTA panel rejected U.S. claims that West Fraser was not entitled to a refund. The United States has 30 days to comply with the NAFTA panel’s ruling.

PEOPLE ON THE MOVE
CHICAGO – A former Sears exec has been named president and CEO of True Value Co. Lyle G. Heidemann left his role as executive vice-president and general manager of home and off-mall stores at Sears, to fill the position vacated when Pamela Forbes Lieberman was forced to resign by True Value’s board of directors in November, 2004. Tom Hanemann, a True Value board member, has served as interim CEO since Forbes Lieberman’s departure and will remain on the board.
MARKET INDICATORS
The seasonally adjusted annual rate of housing starts was 218,800 units in May, down 5.0% from 230,400 units in April, reports CMHC. The seasonally adjusted annual rate of urban starts fell by 5.8% to 188,800 units in May, due to a decrease in multiple starts. Single starts edged up by 0.2% to 96,200 units. Multiple starts, on the other hand, were down 11.3% to 92,600 units in May.While prices for new housing increased 0.6% from March to April – the largest monthly gain since June 2004 – the year-over-year increase was 4.9%, the lowest since February 2004. Stronger market conditions, combined with increased costs for building materials and labour led to higher prices for new homes. Land value increases were a factor in six of the 21 metropolitan areas surveyed. The New Housing Price Index (1997=100) rose to 127.7 in April.

Although the value of residential permits rebounded in April, this gain was offset by the first decline in three months in the non-residential sector. As a result, the overall value of building permits issued by municipalities fell 2.6% to $5.0 billion in April. Year over year, construction intentions in April were 8.9% higher than the average monthly level in 2004.

Employment rose for the second consecutive month, with the addition of an estimated 35,000 jobs in May. This leaves employment up by 90,000, or 0.6%, so far this year, similar to the increase over the first five months of 2004. The unemployment rate remained unchanged at 6.8%, as more people entered the labour force.

****HARDLINES MARKETPLACE****
Don’t miss the products and services on the Hardlines web Marketplace:
https://hardlines.ca/html/marketplace.html
And check out Hardlines Classifieds on the web:
https://hardlines.ca/html/classifieds_new.asp

POSITION WANTED

RETAIL SALES REP/MERCHANDISER FT/PT

Looking for employment in Kelowna/OK Valley and/or West Kootenays BC. 18 years experience in Power Tool and Accessory sales calling on Nationals, Chains, Box Stores and Independents. Skills: Product Knowledge, Quality/Customer Focus, Organization, Client Relationships, Promotions, Reporting, Attention to Detail, Territory Management, Competetive Analysis. Let’s talk! 250 808-8170 shortymale@hotmail.com

HELP WANTED

NATIONAL SALES MANAGER
Kempston is a leading Canadian supplier of Router Bits and Shaper Cutters.

Responsibilities:
• Represent Kempston in sales presentations to a large customer base in North America, travel required.
• Establish US sales networks. Work with existing sales agents in Canada to manage and direct their sales activities.
• Budget sales by customer and SKU annually and complete weekly customer activity/ progress reports.
• Organize and attend trade shows.

Qualifications:
• Minimum 4 years experience in tool/hardware.
• US experience is necessary.
• Demonstrated ability and drive to grow sales in the Power Tool Accessory market.
• Excellent communication (written and oral) and presentation skills.
• Computer-literate; Excel, Word, Outlook and PowerPoint.
Email resumes to sales@kempston.ca.
(06/06.20/06)
**********************************************************************************

SERVICES OFFERED  

RETAIL IS DETAIL. Let Noral Instore, a national service company, handle your service requirements in Canada. Noral serves some of America’s leading manufacturers, managing their lines for Canada’s top hardware retailers, big boxes and mass merchandisers.

Contact Dave Leslie at 905-702-9443, to find out how Noral can boost your sales in Canada. http://www.noralmarketing.com
(01/05)


**********************************************************************************

 

 MARKETPLACE

 

Manchester Tank
NORTH AMERICA’S “PREMIER MANUFACTURER”

of Propane Cylinders

NOW available in Canada

 

(5 lb. through 420 lb.
propane cylinders available)

. Recognized Market Leader .
. Unsurpassed Quality .
. Reliable Delivery .
. Outstanding Customer Service .

Contact us today for more Information
www.Mantank.com


**********************************************************************************
SELL YOUR COMPANY – OR BUY ONE – WITH HARDLINES CLASSIFIEDS!
DO YOUR EXECUTIVE SEARCH, FIND NEW LINES OR GET NEW REPS IN THE HARDLINES MARKETPLACE.

ONLY $2.60 PER WORD FOR THREE WEEKS IN THE CLASSIFIEDS.
TO PLACE YOUR AD, CALL ISABEL BISONG AT 416-489-3396 OR
EMAIL: isabel@hardlines.ca

Hardlines is published weekly (except monthly in December and August)
by McLARNEYCOM
542 Mount Pleasant Rd., Suite 302, Toronto, Ontario, Canada M4S 2M7
© 2005 by Michael McLarney.
HARDLINES™ the electronic newsletter hardlines.ca
Phone: 416.489.3396; Fax: 416.489.6154
Michael McLarney, Editor & Publisher: mike@hardlines.ca
Beverly Allen, Director of Sales & Marketing: bev@hardlines.ca
Isabel Bisong, Circulation Manager: isabel@hardlines.ca
______________________________________________
THE HARDLINES “FAIR PLAY” POLICY:
Reproduction in whole or in part is very uncool and strictly forbidden and really and truly against the law. So please, play fair! Call for information on multiple subscriptions or a site license for your company. We do want as many people as possible to read Hardlines each week – but let us handle your internal routing from this end!
______________________________________________
Subscription: $241 (Canadian subscribers add $16.87 GST = $257.87 per year/ GST #13987 0398 RT). Secondary subscriptions at the same office are only $38 (Canadian subscribers add $2.66 GST = $40.66). Ask about our reduced rate for branch offices. You can pay online by VISA at our secure website or send us money. Please make cheque payable to Hardlines/McLarneyCom.

June 6, 2005

 


John Caulfield, Contributing Editor
vol. xi, #23, June 06, 2005

IN THIS ISSUE:
• Taiga readies to launch IPO
• Shakeup at Lowe’s spurs Canadian expansion rumours
• Rona gets first Nova Scotia dealer
• B&Q opens first Korean store
• Is Home Depot buying U.S. independent?
• Ace trucks run on soybeans
• Home Depot sues contractor in New Brunswick
• Menard’s forced to file
* * * * * *

“Abstain from beans.”
Plutarch (Greek author, circa 45-125 A.D.)
TAIGA MOVES STEP CLOSER TO BECOMING INCOME FUND
BURNABY, B.C. Taiga Forest Products Ltd., one of Canada’s leading building materials distributors, is another step closer to reorganizing under an income fund type structure following the filing of a preliminary prospectus for an initial public offering. The offering will be of stapled units, under its new name of Taiga Building Products Ltd. A secondary offering of stapled units will be issued by its major shareholders, Berjaya Group (Cayman) Ltd. and 3Cs Investments Ltd.A syndicate led by BMO Nesbitt Burns and CIBC World Markets will handle the offering. The “new” Taiga will use the net proceeds of the initial offering to reduce debt, but will not receive any of the proceeds of the secondary offering.

Taiga’s move to convert to an income fund type structure mirrors a similar move by one of its chief competitors, CanWel Building Materials. This distributor, which sells a broader range of building materials than Taiga, converted to an income fund on May 18. Like Taiga, CanWel issued both a primary and secondary share offering, raising a total of $125 million. That offering has been done successfully and last Friday CanWel was able to complete its plan of arrangement to convert from a corporate entity into an income fund, complete with the necessary court and regulatory approvals.

The Taiga IPO is conditional upon completing its conversion to an income trust. The size and pricing of the offering has not been determined, and will depend upon market conditions at the time of the offering. But based on Taiga’s results for its year ended March 31, 2005, Taiga expects that its cash available for distribution to holders of the stapled units would be approximately $36.5 million, based on a 95% payout ratio, and assuming a $50 million treasury offering.

RONA PICKS UP ONE AWARD MEMBER
BOUCHERVILLE, Que. Brady Building Supplies, a former AWARD member, has joined Rona inc. as an affiliate dealer. A week earlier, 50 of AWARD’s 52 members voted to join with Tim-BR-Marts Ltd., the Calgary-based building supply buying group. Ozzie Wyle and Lyman Oickle, co-owners of Brady, which is located in Liverpool, N.S., chose to join Rona. As an affiliate member of Rona, Brady joins a network of 566 other affiliate and corporately owned stores, part of an aggressive recruitment drive by Rona, which so far has focused on Western Canada and Southern Ontario. While there is already one Rona Botanix garden centre in Nova Scotia, Brady becomes the first home improvement dealer in that province.The remaining AWARD dealers have between now and December 31, 2005 to decide individually whether to adopt the Tim-BR-Marts affiliation – and the TIM-BR Mart brand – for their operations. One dealer that has remained loyal to AWARD – despite rumours of its own defection to Rona – is Chester Dawe Ltd. in St. John’s. As the largest dealer in Newfoundland, with estimated sales of more than $70 million, it would be a prime candidate for takeover by Rona. However, according to Phil Budden, president of Chester Dawe, his company will maintain its affiliation with AWARD. But that loyalty won’t extend necessarily to the new Tim-BR-Marts affiliation. While other AWARD members have adopted the TIM-BR Mart signage already, Chester Dawe, with eight stores in Newfoundland, is a very strong brand in its own right.

Budden is fiercely proud of Chester Dawe’s independent status. “There is a very strong role for regional independent players,” he says, “and that’s certainly the case here in Newfoundland.”

His company was a founding member of AWARD back in 1981, and he wonders aloud why the group had to fold. “I think it’s sad and a shame that it won’t continue. The regional presence of a buying group served the members well. That’s the reason AWARD was founded in the first place.”

DEPARTURE OF LOWE’S CHIEF MERCHANT ADDS FUEL TO EXPANSION RUMOURS
MOORESVILLE, N.C. — The announcement last week from Lowe’s Home Improvement Warehouse that Dale Pond, the retailer’s senior vp-merchandising and marketing, will retire effective June 30, has triggered a shakeup at the senior management level – and added fuel to rumours of possible Canadian expansion.Pond, 59, joined Lowe’s in 1993 as the chain’s senior vp-marketing, and he was promoted into his current title in 2003. The company gave no hint at its May 27 shareholders meeting that its chief merchant was planning to leave, and gave no specific reason for the timing of his decision. Robert Niblock, Lowe’s president, chairman and CEO, called Pond “a great asset” and thanked him for his contributions to the company’s growth and prosperity. Lowe’s experienced explosive growth during Pond’s tenure, expanding to US$36.5 billion in revenue and US$2.18 billion in earnings from 1,087 stores in 48 states in 2004. When Pond joined, the company had US$4.5 billion in sales and US$131.8 million in earnings from 311 stores in 20 states.

After stints with several retailers – including Payless Cashways, Montgomery Ward and HomeQuarters Warehouse – Pond found a home at Lowe’s, which embraced his strongly held beliefs in the power of branding and database marketing. In the process, Pond helped Lowe’s create an image for itself and its stores as the cleaner, brighter, friendlier and less-frenzied alternative to its rival Home Depot.

That clean, bright image is a competitive edge Lowe’s would likely try and offer if it in fact expands to Canada. The company has been hinting at making a play to become a more international player, even as its chief rival, Home Depot, sets up offices in China and sniffs out opportunities in Europe. A move by Lowe’s into Canada would thrust it into an already fiercely competitive marketplace, where both Home Depot and Rona are battling for retail supremacy. Nonetheless, such a move would represent a cautious first step that would keep Lowe’s first international stores close to home.

Meanwhile, the retailer is moving to fill the gaps left by Pond’s departure. Taking over his role will be Larry Stone, a 36-year company veteran who is Lowe’s senior vp-operations. In his new capacity, the 53-year-old Stone will oversee the company’s merchandising, marketing, store planning and development. This shift is something of a surprise because Stone has had very little merchandising experience during his tenure at Lowe’s.

Nick Canter, 54, who currently manages Lowe’s operations in its North Central division, will replace Stone and assume the title executive vp-operations. He is also responsible for Lowe’s commercial and installed sales businesses, which the retailer has identified as two of its growth engines. Canter previously has served as a merchant for building materials and millwork.

By announcing his retirement, Pond will walk away from a job that paid him US$575,000 in salary in 2004, plus US$1,042,786 in bonuses and US$1,135,000 in deferred stock awards. At the end of last year, Pond owned 431,020 of Lowe’s common stock.

IS PRO DEALER IN HOME DEPOT’S SIGHTS?
ATLANTA — Competitors and suppliers are stating that a deal is in the works for Home Depot to acquire Williams Brothers Lumber, a Suwanee, Ga.-based pro dealer with 18 yards, all in Georgia. Last year, Williams Brothers shipped 315 million board feet of lumber to its customers, and generated US$444 million in revenue, a 53.1% increase over 2003. The company has more than 1,100 employees and a fleet of 220 delivery vehicles.

Both dealers declined to comment about whether they’ve entered into an acquisition agreement, or even if they’ve been talking about one. Spokesman Jerry Shields reiterated Home Depot’s standard response that “we don’t comment on speculation and rumor.” Jerry Johnson, Williams Brothers’ chairman, said that “it’s all speculation and I can’t say anything about it.” He declined to comment as well about whether there have been any negotiations between his company and Depot.

The industry has been flush with rumors about Home Depot buying its way into the pro side of the business for a number of years. Indeed, Home Depot’s May 2004 acquisition of White Cap Industries gave Home Depot a substantive foothold into that sector, although White Cap caters as much to commercial accounts as it does residential builders and remodelers. And there was a lot of talk — none of it substantiated — about Home Depot’s interest in buying Builders FirstSource, which became moot when BFS decided to take itself public.

If it were to acquire Williams Brothers, Depot would be adding another arrow to its pro-focused quiver. In 2004, for example, it installed its Pro Initiative program — which beefs up products and services specifically for contractors — to 207 stores, bringing the total number of Home Depots with this program to 1,563. (An estimated 35% of Depot’s US$73.1 billion in revenue last year came from pros.) The company will add the Pro Initiative to 165 stores in 2005.

In addition, its Home Depot Supply division currently operates five subsidiaries — Apex Supply Company, Your Other Warehouse, The Home Depot Supply, Inc., White Cap Industries, Inc. and HD Builder Solutions Group — that support its business with these customers. Last year the company reported that its “services” revenue — essentially its installed sales, which are handled by captive installation companies and subcontractors — rose 28% to US$3.8 billion.

KINGFISHER’S B&Q OPENS FIRST STORE IN KOREA
SEOUL, Korea — B&Q, Great Britain’s largest home improvement dealer, opened its first store in Korea on last week, in this city’s Guro district.The Korea Herald, the country’s leading English-language newspaper, reports that the 8,250-square meter store is offering 35,000 SKUs, 85% of which are sourced locally. The store employs more than 200 people, said David Williams, president of B&Q Korea Ltd. The store is located in the basement of a hypermart called Lotte Mart, which opened simultaneously.

Williams estimates that B&Q’s store is selling into a 10 trillion won (US$9.9 billion) home improvement market. He added that B&Q intends to open stores across South Korea.

News of B&Q’s expansion into Korea broke only days after its parent company, Kingfisher plc, reported that B&Q’s sales in China for the three months ended April 30 increased 38.7% to 44.1 million British pounds (US$80 million), and that its same-store sales for the quarter grew 4%. B&Q entered China in 1999, and now operates 22 stores in that country. It plans to open 12 more stores there this year, and another 80 by 2009.

Asia is one of the bright spots for Kingfisher, which reported that its overall quarterly sales from B&Q and Castorama, which operate a total of 600 home centres in nine countries, increased 2.2% to 1.94 billion pounds. Same-store sales for these stores declined 5.6% and profits fell 15.6% to 125.9 million pounds.

COMPANIES IN THE NEWS
TORONTO Canadians love their donuts: Canadian Tire Corp. ranks number two among Canadians – second only to Tim Hortons – as most respected company in Canada, says a report by Leger Marketing for Marketing magazine. In the magazine’s first-ever Corporate Reputation Study, home improvement retailers fared well overall. Home Depot Canada ranked number 11, followed immediately by Home Hardware in 12th position, while Rona clocked in at the number-24 spot. Mass merchants fared well, too: Sears ranked third overall, right behind Canadian Tire, and the Bay and Zellers had 14th and 16th place respectively. Wal-Mart was down at 41st place.SAINT JOHN, N.B. Meridian Construction, a large contractor that has built a number of retail outlets, including a Home Depot in Sydney, N.S. and a Wal-Mart in Grand Falls, N.B., has left many of its sub-contractors unpaid. The bad press is spreading to the likes of Home Depot itself. Roger Plamondon, vice-president of operations for Canada East at Home Depot, has had to go on record to explain that his company has paid all its bills. He pointed out in a CBC interview that the $2 million owing to subs on the Home Depot project are the responsibility of Meridian, which faces further lawsuits from Home Depot itself, and from Strescon, Ocean Steel and Kent Building Supplies.

NEWBERRY, Ont. Monte McNaughton, store manager, McNaughton Home Hardware Building Centre, has garnered an award in the 2005 Young Retailer of the Year program. When McNaughton’s father first bought the business in 1988, sales were $400,000. With Monte’s help, annual sales now top $12 million in the town of 500 residents. The success is due, in part, to the many niche departments and categories the store offers to draw traffic from the larger surrounding cities. A recent revamp of his flooring department brought sales from $20,000 in one year to $125,000 in the first month of January 2005. The store also sells and installs custom kitchen packages, averaging three or four sales per week.

HOFFMAN ESTATES, Ill. Kmart stores will start carrying Craftsman tools, part of a move by Sears Holdings Corp. to feature the private-label brands of Kmart and Sears in each other’s stores. A rollout of gift displays of Craftsman tools will take place in 365 Kmart stores in time for Father’s Day. The display will feature about 10 Craftsman products initially, merchandised in a gift display, including a laser level, ruler, floor jack, and a cordless screwdriver. Some Kmart stores are also carrying Sears’ own brand of Kenmore appliances, as well as Craftsman.

OAK BROOK, Ill. Ace Hardware, the dealer-owned buying group, is slowly but surely entering the hybrid transportation market as a way to reduce rising fuel costs related to its delivery of products from its distribution centres to its members. The company recently completed a six-month test at its Princeton, Ill. distribution centre, where it’s using a blend of diesel fuel and crop oil (such as soybean) to power trucks it leases from AG View FS and Ryder Transportation Services.

EAU CLAIRE, Wis. A federal judge in Milwaukee has ordered Menard’s to file reports that provide detailed demographic breakdowns of its 27,000 employees at its 200-plus stores and its headquarters here. The U.S. Equal Opportunity Commission said that Menard’s, the third-largest home improvement dealer in North America, admitted in court in May that it had not filed reports, which are required by law, for the years 2000 through 2004, according to the Associated Press. Menard’s has been the target of a number of legal complaints and lawsuits of late. Last month, the company pleaded guilty to a misdemeanour water pollution charge. And Internal Revenue Service ruled recently that the dealer owed US$5.9 million in back taxes and penalties.

BENTONVILLE, Ark. Wal-Mart Stores reported May’s net sales reached $23.42 billion, up 9.3% from US$21.43 billion a year earlier. Sales by Wal-Mart stores were up by 9.1% to US$15.7 billion, and Sam’s Club was up 4.4% to US$3.06 billion. International sales jumped 13.6% to US$4.66 billion. Same-store sales at Wal-Marts and Sam’s Clubs grew 2.5% in May, compared with a 6% increase last year. Year to date, retail sales grew 9.8% to US$96.07 billion, with same-store sales up 2.9%.

PEOPLE ON THE MOVE
Annette Verschuren, president of Home Depot Canada, and president of Home Depot’s Expo Design Centre division, has been named “2005 Distinguished Canadian Retailer of the Year” by the Retail Council of Canada. The award will be given tonight during the RCC’s annual convention at a dinner in Toronto.Kevin J. Skelly has been named director of retail marketing for ICI Canada, the paint and coatings manufacturer. In his new position, Skelly is responsible for all consumer marketing programs for ICI’s major retail channels including, Home Depot, Canadian Tire, Rona and Wal-Mart. He will also oversee domestic colour marketing for ICI Canada and be a member of the global ICI Marketing Group, helping steer the organization’s colour output around the world. Prior to joining ICI Canada, Skelly was manager of marketing for the Para Paints brand at Sico … Darrin Noble, who was formerly director of retail marketing at ICI, has assumed the newly created position of director of marketing and innovation for both the trade and consumer markets. (905-738-7320)
MARKET INDICATORS
OTTAWA Canada’s economy grew at an annualized rate of 2.3% in the first quarter of the year, reports Statistics Canada. However, despite a positive start to the year, with a 0.2% increase in both January and February, economic output declined 0.1% in March, due mainly to a drop in motor vehicle production. In the U.S., the economy grew at an annualized rate of 3.5%.
U.S. MARKET INDICATORS
Construction spending in April was US$1,066.9 billion, up 0.5% from March and up 8.2% from April 2004. Total non-residential construction spending was US$463.7 billion, up 0.6% from March and up 2.3% from one year ago.

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John Caulfield, Contributing Editor
vol. xi, #22, May 30, 2005

IN THIS ISSUE:
• AWARD makes landmark alliance
• Big box still big draw for women
• Taiga to convert to income trust
• Country Depot evolves with best practices
• Home Depot teams with Ford
• Lowe’s partners with realtors
• Menard’s pollutes
* * * * * *

“A prohibitionist is the sort of man one wouldn’t care to drink with, even if he drank.”
H. L. Mencken (American humorist and author)
WOMEN RULE IN HOME IMPROVEMENT SHOPPING
TORONTO – Women continue to be a driving force in both what and how home improvement projects are undertaken, says a new survey conducted by ACNielsen Canada for Hardlines Quarterly Report. “Women in Home Improvement,” which appears in the latest issue of Hardlines’ sister publication, HQR, reveals that even though women are spending more money – and making more decisions – at hardware stores, building centres and big boxes, not all of these retail formats are succeeding in appealing to this important customer.

Women either singly or jointly with a significant other, are involved in 45% of the decision-making as to where to shop. That’s a significant increase from 2001, when the level was only 35%. Hardware stores remain a choice for women, thanks to their convenience, a characteristic highly valued by most women surveyed. However, in many cases, they value a one-stop shopping experience, which only the wide selection available in a big box can provide.

Meanwhile, the efforts of one of Canada’s leading hardlines retailers, Canadian Tire, to woo women more effectively, is beginning to show positive results, according to the findings of the survey.

The first choice for shopping for home improvement projects and products has changed since 2001, when the first “Women in Home Improvement” survey was conducted. Hardware stores have been the biggest losers, while big boxes continue to appeal most strongly to women. Although their overall popularity has in fact declined since 2001, big boxes remain the destination of choice for women with children.

(“Women in Home Improvement,” a survey by ACNielsen exclusively for Hardlines, appears in the 2Q edition of our sister publication, Hardlines Quarterly Report. For more information, <click here> or contact Isabel Bisong here at the World Headquarters: Isabel@hardlines.ca or 416-489-3396.)

AWARD MEMBERS AGREE TO JOIN TIM-BR MARTS
BEDFORD, N.S. – Members of the Atlantic LBM buying group AWARD voted on Friday overwhelming to join Tim-BR-Marts Ltd. The vote follows two months of evaluating other options, which included proposals from Home Hardware, other buying groups, and a submission by Rona inc. The group’s 52 members also considered continuing as an independent group. The result of the vote was that 50 out of 52 members – 96% – were in favour of joining Calgary-based Tim-BR-Marts. Tim-BR-Marts is already connected to AWARD through its joint membership in an umbrella buying group, Matreco. Another Matreco member, Homecare (TIM-BR Mart Ontario) elected to join with Tim-BR-Marts at the end of last year. “We have enjoyed a 25-year buying affiliation and we share the TIM-BR Mart brand across the country,” said Kevin Pritchett, chairman of the board of AWARD. “Joining Tim-BR-Marts makes sense for our members culturally and financially. This union will help our members buy better and sell better.”

In the same meeting, John Morrissey was elected COO and general manager of AWARD, effectively replacing Tom Smith, who exited as head of the group following an unsuccessful proposal forwarded by Rona on March 3.

Tim-BR-Marts has been at the centre of an effort to consolidate the many buying groups extant in Canada. Besides the addition of Homecare’s 150 stores, the group has added a number of other independents, including Nelson Lumber, a major independent in Saskatchewan, with nine stores, which departed Tim-BR-Marts about three years ago. The group now comprises some 400 locations representing more than $2 billion in sales per year.

BEST PRACTICES GUIDE COUNTRY DEPOT BANNER
KINGSTON, Ont. – The doors opened officially last week to TruServ’s very first ground-up Country Depot store in Western Canada. But much of the direction and merchandising philosophy of that store, in Okotoks, Alta., is, in fact, being tested and honed in a store some 3,700 km away. Country Depot is a banner first developed more than a decade ago to capture the evolving rural market. With more and more migration from the big cities, and gentrification of the farm market in general, Country Depot packaged up the farm and feed format, typical of a “Co-op” store, into something more defined. Country Depot has four main focuses: farm and hardware, work wear, garden, and pets and animals. TruServ now has 50 Country Depot stores, but the opening in Okotoks was a milestone as a foothold for the banner in Western Canada.

But like each of TruServ’s banners, which also include True Value and V&S Variety, Country Depot is being subjected to a Best Practice program. The metrics of a single store are scrutinized on a weekly – and daily – basis. Everything from traffic, basket size, and customer closing ratios are measured, in an effort to arm independent retailers in the face of mounting competition from large-surface retailers such as Wal-Mart and Sobeys. And the store that is the test case for Country Depot’s best practice program is here in Kingston, mid-way between Toronto and the nation’s capital, Ottawa.

From this sophisticated benchmarking exercise have come some simple results. For example, the Kingston Country Depot, which weighs in at 6,000 sq.ft. of retail, introduced shopping carts last winter. “People were terrified at first,” says Marie Havekes, who, with her husband Bill, owns the store. Other changes, though more subtle, were likewise accepted. For example, with the strong emphasis on pets and livestock in the store, a section devoted to accessories for dogs and cats was put right at the front, generating more impulse purchases. But merchandise for animals is throughout the store. At the very back is the tack shop, complete with wooden rails and a metal corrugated “roof” overhanging from the back wall. “People don’t hesitate to spend money when it comes to their pets – and horses,” says Havekes.

Another growing category is birds and bird feed, especially with older customers. “Retirees spend a ton of money on birds.”

While the store already has an extensive lawn and garden department – including a 2,500-sq.ft. outdoor garden centre – TruServ has been encouraging Bill and Marie to take on more decorative garden products, something that was met with some resistance at first. But despite her admitted skepticism, Marie says the gift and décor items are gaining in popularity.

 

TAIGA ANNOUNCES CONVERSION TO INCOME-FUND STRUCTURE
BURNABY, B.C. – Taiga Forest Products Ltd. has announced its intention, approved by the board of directors, to convert to an income fund-like structure using stapled units. The company, one of Canada’s major building materials distributors, released the news in tandem with its results for the year ended March 31, 2005, wherein sales increased more than 22%.The conversion will occur by way of a plan of arrangement that must be approved by Taiga shareholders at the company’s annual meeting, which will be held June 27, 2005. Under the reorganization, current shareholders will exchange their common shares of Taiga for stapled units of Taiga Building Products Ltd. Each stapled unit will consist of one common share and a 14% unsecured subordinated note of the newly formed Taiga Building Products.

The timing for the conversion is good, says Bill Kushlick, president and COO of Taiga. “Lots of companies in Canada are going to an income trust and we think that it’s a good investment strategy,” he adds, noting that low interest rates combined with aging baby boomers looking for higher yields provide a good milieu for the move.

CanWel, another B.C.-based building materials distributor, recently made the switch to an income trust structure, as well.

Taiga will float a treasury offering and secondary offering of stapled units, totaling approximately $110 million. Following the reorganization and treasury offering, Taiga expects that the new company will have approximately 36-37 million issued and outstanding stapled units. Net proceeds of the treasury offering will be used to reduce indebtedness under Taiga’s existing credit facilities.

Taiga has retained BMO Nesbitt Burns Inc. to act as its financial advisor in connection with the reorganization, which is not expected to affect the business and operations of Taiga. (See “Companies in the news” for Taiga’s year-end results–MM)

HOME DEPOT EXTENDS MARKETING DEAL WITH FORD
NEW YORK — Ford Motor Co. and Home Depot have entered into a national strategic marketing agreement whereby Ford pickup trucks will be showcased right in Home Depot stores. The auto maker will display its F-series Super Duty and F-150 pickup trucks at the retailer’s 1,700 retail outlets across the United States through August 5. Ford is also offering potential customers who buy or lease these vehicles an incentive that will allow them to choose either one of four home-improvement packages, valued at up to US$870, or a US$500 Home Depot gift certificate. The promotion also includes a sweepstakes for a chance to win a Ford F-150 or a $10,000 gift certificate from Home Depot. The 3,800 Ford dealers in the U.S. will feature Home Depot advertising in their showrooms, according to Edmunds.com, the automotive pricing guide.

BrandWeek reports that Ford developed the program, called “Bring it Home,” in-house with help from the advertising firm JWT in Detroit. The campaign will include network television, print, point of sale and online ads. Ford will also expand its relationship with Cabela’s, setting up truck displays in the outdoor outfitter’s stores, according to Edmunds.com.

Brandweek quoted Phil O’Connor, the F-Series’ marketing manager, who explained that the national effort is an extension of a program Ford and Depot conducted last year in Atlanta, Dallas and north Florida. That promotion, he said, featured a chance to win a Ford F-150 SuperCrew Lariat 4×4 or a US$10,000 Depot gift card. Last fall, Ford showcased its next-generation F-series Super Duty truck in nearly 400 Home Depot stores in six markets nationwide. The event led to 7,000 test drives and more than 500 truck purchases.

O’Connor claimed that his company’s market research shows that DIYers are 43% more likely to buy a pickup truck than the average consumer.

LOWE’S TO OFFER REBATES, TIPS THROUGH REALTOR GROUP
MOORESVILLE, N.C. — Lowe’s Home Improvement Warehouse will provide savings, rebates and home improvement tips to homebuyers as part of a marketing program it has entered into with Washington-based National Association of Realtors. Through NAR’s Realtor VIP Alliance Program, consumers who buy, sell or are looking to purchase a home will receive these benefits, courtesy of Lowe’s, from the local realtor they are working with. The Home Improvement Research Institute estimates that 52% of homebuyers make improvements to their homes within the first year of that purchase, and spend, on average, US$4,900, a figure that rises to an average of US$7,000 among buyers of older homes.

“Our customers have varying needs, and it is our business to ensure that they have the products and services they need to suit their lifestyles,” said Bob Gfeller, senior vice-president for Lowe’s, in a prepared statement.

COMPANIES IN THE NEWS
BURNABY, B.C. – Taiga Forest Products had sales for its fiscal year ended March 31, 2005 of $1.33 billion, an increase of 22.4% over $1.09 billion in fiscal 2004. Net income before tax improved to $36.6 million, from $15.2 million in the prior year. Net income increased to $26.7 million, from $10.5 million, an increase of 250%. Sales for the three months ended March 31, 2005 were $282.4 million, up 3% from $274.3 million for the same period last year. Net profit for the quarter was $14.6 million, compared to $3.7 million for the same period last year. ST-ANTONIN, Que. – Bargain Building Materials/Matériaux à bas prix has moved into expanded warehouse and office facilities. The 25,000-sq.ft. expansion will better enable the privately held retailer to service its 20 building centres and growing roster of franchised dealers.

TORONTO – Canadian Tire Corp. has struck an exclusive distribution deal to sell a new line of Troy-Bilt outdoor power equipment. The line includes mowers, tractors, leaf blowers and chain saws.

EAU CLAIRE, Wis. — Menard’s, the third-largest home improvement dealer in the U.S., pleaded guilty to discharging pollutants in state waters without a permit between September 2001 and September 2003. The misdemeanor could cost the retailer anywhere from $1,000 to $2.5 million in fines, according to Dawn Sands, Menard’s attorney and spokesperson. The state dropped a felony count of disposing hazardous wastes without a license after an Eau Claire County judge expressed doubts prosecutors could support the more serious charge. Sands asserts that the discharge from Menard’s distribution center here was unintentional and was shut off as soon as state officials alerted the company to the problem.

ISSAQUAH, Wash. – In its third quarter ended May 8, Costco Wholesale Corp. reported net sales of US$11.75 billion, up 10% from US$10.67 billion during the third quarter of fiscal 2004. Same-store sales were up 7%. Net income for the third quarter increased 6% to US$209.8 million, from US$198.7 million during the third quarter of fiscal 2004. Net sales year-to-date increased 10% to US$35.50 billion, from US$32.31 billion. Same-sales during the first thirty-six weeks of fiscal 2005 increased 7% over the prior year’s level.

LONDON – Kingfisher, which owns the DIY chains B&Q and Castorama, saw sales rise in its first quarter by 2.2% to £1.94 billion, even as same-store sales fell sharply by 5.6%. Retail profits also fell, by 15.6% to £125.9 million. In the U.K., Kingfisher’s B&Q division experienced a 2.8% drop in sales, to £1 billion, with same-store sales down 7.7% and profits off by 16.5% to £73.2 million. In France, the Castorama business had sales of £382.3 million, while profit fell 27.3% to £20.2 million and same-store sales declined by 4.4%. The French Brico Depot chain, however, enjoyed a sales increase of 23.1%, to £269.3 million, and the B&Q business in China grew 38.7% to £44.1 million.

TORONTO – Sales at Hudson’s Bay Co. for the first quarter ended April 30 declined 1.4% to $1.48 billion, reflecting a comparable decline in square footage operated by the company, and sales declines in the Bay (excluding Home Outfitters) and Zellers. The drop in sales deepened the department store chain’s loss to $41 million from $23 million. Same-store sales in the first quarter of 2005 decreased 2.1% at the Bay (including Home Outfitters) and increased 0.4% at Zellers.

OTTAWA – Costco Canada has launched a website for shoppers, www.costco.ca, with more than 1,000 products being offered. Products available range from computers and sports equipment to furniture. Approximately 80% of the products featured on the site are different than those offered in the warehouse, and there’s more emphasis on seasonal and off-season items. As new products are added, 3,000 products are expected to be available online within the next few months.

NIAGARA, Ont. – Direct Energy Essential Home Services, North America’s largest
competitive energy and home services retailer, is expanding its list of at-home services, with the launch of its Plumbing and Drain service in the Niagara region. Homeowners
here can call Direct Energy for plumbing and drain servicing, and sign up for protection plan for problems like a clogged drain or broken pipe.

PEOPLE ON THE MOVE
Mario St-Louis has been appointed vice-president, big box store operations for Eastern Canada at Rona inc. He will be responsible for Rona’s Le Régional and L’entrepôt locations, including the two Ottawa region stores, in Nepean and Gloucester. He will also be in charge of store operations for Réno-Dépôt. NAIMA Canada, a trade association for manufacturers of fibre glass, rock wool and slag wool insulation in Canada, has announced the appointment of Stephen Koch as its first executive director. Koch has been working with NAIMA Canada as an independent consultant since the association’s inception in July 2004. As executive director, Mr. Koch will lead NAIMA Canada in promoting its energy efficiency and environmental preservation initiatives. NAIMA Canada membership includes Cafco Industries Inc., CertainTeed Corp., Fibrex Insulations Inc., Johns Manville, Knauf Insulation, Owens Corning Canada, and Roxul Inc.
MARKET INDICATORS
Canada’s leading indicator rose 0.4% in April, reports Stats Canada. That’s the largest advance since last fall, when the Canadian dollar began to retreat from its 12-year high. Labour demand and domestic spending both improved. The housing index was the only component to decline, continuing to back off slowly from its 25-year high set last July.
U.S. MARKET INDICATORS
April was a strong month for sales of existing homes in the U.S., says a report by the National Association of Realtors. Sales were up 4.5% to an annual rate of 7.18 million units. The national median price for previously owned homes was also up last month, hitting $206,000, up 15.1% from the same month a year earlier.
OVERHEARD…
“I believe that the difference between the [retail] winners and the losers today is how they use information.” – Brian Kilcourse, chief strategist, Retail Systems Alert Group, speaking at the recent meeting of members of the Presidents Council during the National Hardware Show in Las Vegas. Speaking on IT solutions and best practices, he noted that retail is late to catch on to the supply chain efficiencies that IT can offer. But all is not lost, he added, as retailers can learn from more sophisticated sectors, such as manufacturing, aerospace and financial services.

****HARDLINES MARKETPLACE****
Don’t miss the products and services on the Hardlines web Marketplace:
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And check out Hardlines Classifieds on the web:
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SERVICES OFFERED
 

RETAIL IS DETAIL. Let Noral Instore, a national service company, handle your service requirements in Canada. Noral serves some of America’s leading manufacturers, managing their lines for Canada’s top hardware retailers, big boxes and mass merchandisers.

Contact Dave Leslie at 905-702-9443, to find out how Noral can boost your sales in Canada. http://www.noralmarketing.com
(01/05)

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HARDLINES™ the electronic newsletter hardlines.ca
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May 23, 2005

 


John Caulfield, Contributing Editor
vol. xi, #21, May 23, 2005

IN THIS ISSUE:
• NHS rocks in Las Vegas
• Home Depot, Lowe’s battle bad weather in 1Q
• Home Depot will close some Expo stores
• TSC gets new equity partner
• Home Hardware “guru” will have own garden line
• CanWel reports record results
• Nelson rejoins Tim-BR-Marts
• Housing market to stay strong
• Garden sector faces challenges to grow
* * * * * *

“It is the mark of an educated mind to be able to entertain a thought without accepting it.” Aristotle
RETURN TO VEGAS CREATES BUZZ
FOR NATIONAL HARDWARE SHOW
LAS VEGAS — Throngs of dealers, distributors, traders and other visitors streamed through two halls (one with aisles spanning 1,700 feet) at the 60th annual National Hardware Show, which concluded here on Thursday. They came to view the latest and greatest in home improvement fare being offered by more than 3,200 exhibitors, the most to participate at this event since 1999, and significantly higher than the 2,000 that exhibited at last year’s convention.“Some shows just have a buzz, and this is one of them,” said Rob Cappiello, industry vice-president for Reed Exhibitions, the show’s manager. Using pre-registration and hotel reservation figures as his guide, Cappiello said he “hoped” that, when the final tallies were in, they would show that attendance (excluding exhibitors) hit 17,500, compared to around 7,300 in 2004. Registration at the first day of the show, however, suggested that attendance might fall somewhere between 11,000 and 12,000.

Cappiello noted specifically that the number of international and lawn and garden exhibitors this year grew by 15% and 29%, respectively, over 2004’s convention, which was the first that Reed managed independently after severing its long-standing management partnership with the American Hardware Manufacturers Association to relocate the show from Chicago.

The exhibit space that Reed sold this year in the Las Vegas Convention Center and in the Sands Expo & Convention Center (where lawn and garden vendors were housed) was up 39% over last year, to 681,191 sq.ft. In 2006, Reed intends to consolidate the show into the Las Vegas Convention Center, said Cappiello, with lawn and garden in the south hall; hardlines and international exhibitors in the central hall; and housewares, plumbing, electricals and gourmet exhibitors in the north hall. (The 2005 event was the first time that the Gourmet Housewares Show combined with the Hardware Show.) Cappiello projected that Reed will book 850,000 sq.ft. of exhibit space for next year’s event, scheduled for May 9-11.

It was also a magnet for the Canadian industry, with buying teams from every major – and many key regional – retail groups on hand. “From a Canadian perspective, it’s a very good show,” said Paul Crawford, managing director of King Marketing in Richmond, B.C. “All of the Canadian buyers are here.”

Attracting visitors from countries as far afield as Germany, New Zealand, China, India and Chile, the show was also an important spot for making new contacts. “We met a lot of new potential customers, so it’s good for us,” said Gaetan Martel, executive vice-president of RCR. “It’s a lot better than the old Chicago show.”

The tool category, in which B&D remains a major player, was especially vibrant at the convention, with several suppliers — including Kawasaki, Dodge (with its “Hemi” brand) and Positec (through its Rockwell and Worx brands) — launching multi-product power tool lines. Indeed, one of the distinguishing features of this year’s show was the sheer number of new vendors in several categories — work gloves, lighting, decorative bath, lawn and garden — vying with more established suppliers. Cappiello said that Reed Expo has been actively soliciting smaller and mid-sized vendors to participate in the show.

INCLEMENT WEATHER AFFECTS BIG BOXES’ 1Q RESULTS
ATLANTA & MOORESVILLE, N.C. – North America’s two largest home improvement dealers pointed to a cold wet March to explain their sub-par sales performances for the first quarter of their respective fiscal years. Same-store sales for Depot increased only 2.1% in the quarter, while Lowe’s comps rose 3.8%. Lowe’s though, reported a healthier quarter in terms of profit growth (see chart), although it missed its performance estimates with analysts. “We believe that weather was the single largest factor that prevented us from achieving our initial comparable sales and profit targets,” Robert Niblock, Lowe’s CEO, told analysts during a teleconference call. “Spring came late in the Northeast. That hurt store traffic in March.” Niblock said project-related lumber sales suffered, although sales of appliances, kitchen cabinets and Lowe’s installation services performed better during the period.

During this three-month period, Lowe’s opened 27 new stores, while Home Depot opened 21. In the quarter, Home Depot’s services business increased 16%.

In separate company news, Depot announced that it would deploy SAP, the computer software provider, for retail merchandising and supply-chain applications as the retailer’s next step to transform itself “into a more information-based company,” said chief information officer Bob DeRodes. Over the past three years, the chain has spent more than US$1 billion overhauling its information technology infrastructure, according to Information Week magazine.

Home Depot
Lowe’s
Revenue (in US$bil.)
18.973
9.913
% chg. v. ’04
8.1
14.2
same-store sales
2.1
3.8
Earnings (in $mil.)
1,247
590
% chg. v. ’04
13.6
30.5
Stores
1,911
1,112

 

TSC ANNOUNCES NEW OWNERSHIP STRUCTURE
LONDON, Ont. – TSC, one of the country’s most aggressive regional hardlines retailers, has forged a partnership with TD Capital Canadian Private Equity Partners, giving the company an important infusion of cash to further its growth plans. The newly formed partnership will operate under the name TSC Stores L.P.TSC is a specialty farm and hardware retailer with 25 stores in Ontario. TD Capital Canadian Private Equity Partners is an investment group of TD Capital, the private equity arm of TD Bank Financial Group. TDCCP bought out two of TSC’s partners, John Kropp and Gordon Illes, taking an equity position in the company. The third partner, Roy Carter, remains as TSC’s president and CEO. While Kropp will pursue other interests, Illes will return after a brief hiatus to oversee TSC’s new-store development.

“It’s a huge opportunity for TSC, and for TSC’s employees, to harness the potential of the company to expand in Ontario – and beyond,” says Carter.

Adding new stores and expanding into new markets is key to TSC’s strategy. While no new stores are being added this year, four have already undergone major renovations, and two more will be refitted before year’s end. By 2006, the company wants to start opening at least six stores a year. Carter says out-of-province expansion is also in the cards within the next two to three years, though he wouldn’t specify which direction that expansion would go.

HOME DEPOT IS TRIMMING EXPO DIVISION
ATLANTA — Home Depot disclosed last week that it is closing 15 of its 54 Expo Design Centers, and converting five more to the company’s traditional warehouse home center format.Four of the Expos to be closed are in Texas, three are in Illinois – including its units in Chicago’s Lincoln Park, Schaumburg and Aurora, two are in Michigan, and one each is in Colorado, Georgia, Kansas, Massachusetts, California (in Concord), and Ohio. Newsday further reported that the Expos in East Elmhurst and Commack, N.Y., would be converted to Home Depots, as will the Expos in East Palo Alto, Calif., and one each in Michigan and New Jersey.

The company stated that it recorded US$86 million of expense in the first quarter related to the anticipated disposition of its interest in the underlying real estate and US$20 million of expense related to inventory markdowns. The retailer claimed that its remaining 34 Expos are profitable and will remain open.

NHS PANEL OFFERS STRATEGIES FOR EXPANDING GARDEN SALES
LAS VEGAS – While Americans spend an average of US$500 per year on their gardens, they are just as likely to spend that much or more on pizza in a year. According to Bruce Butterworth, research director for the National Gardening Association, retailers must meet the challenge of raising awareness of gardening as a pastime – and an investment.And despite the apparent growth in popularity of the category, annual spending in garden plants, tools and accessories has grown modestly– only about 4.5% compound growth annually over the past five years.

Citing results from a recent survey conducted by the NGA, Butterworth offered his insights into the lawn and garden market as part of a panel of international experts that spoke at last week’s National Hardware Show, held here May 17-19. The panel, sponsored by Hardlines, was just one part of a larger conference series that ran concurrently with the show. It was also one of the best attended, as retailers and vendors from around the world sat in to hear from Butterworth and his fellow presenters, Friedericke Sandt, president of Planto, a German manufacturer of garden tools and accessories; and Rob Lunan, manager of garden and gift lines at Lee Valley Tools, a Canadian retailer and catalogue seller of specialty hardware, tools and gardening products.

The panel was moderated by Hardlines’ own contributing editor, John Caulfield.

The flatness of the market, is a challenge for lawn and garden retailers, but a bigger challenge may be the consolidation within the industry, Butterworth said. Big boxes, including Home Depot, Lowe’s and Kmart, now account for 60% of the market.

And while these retail giants can be applauded for raising awareness of the category through their advertising efforts, they are also responsible, Butterworth said, for “dumbing down” the category. To combat that, “we need to keep developing new plants, new techniques and new garden styles” to inspire gardeners and would-be gardeners.

Sandt and Lunan both agreed that the best way to differentiate from discount sellers is by offering quality products. Consistent adherence to quality will reinforce a brand’s own identity, they said.

HOME HARDWARE’S NEW GARDEN GURU WILL HAVE OWN LINE
ST. JACOBS, Ont. – Home Hardware’s recently announced partnership with gardening expert and television personality Mark Cullen (see April 25 issue–MM) is aimed at enhancing the national co-op’s strategy for growing its member dealers’ share of the lawn and garden category. Cullen will work with dealers to educate staff on merchandising, retailing and caring for live goods to ensure customers get expert advice and high-quality merchandise. As part of the partnership, Home Hardware has introduced Mark’s Choice, a line of premium lawn and garden products developed by Cullen exclusively for Home Hardware. The first products in the line are Mark’s Choice garden hand tools. Other new products will be rolled out over the next few months, and again in spring 2006.In addition to developing the Mark’s Choice products, Cullen will work with Home Hardware to create new lawn and garden products and help expand its live goods selection by working with Home’s buyers to source products. Home Hardware plans to support the relationship in advertising, flyers, promotions, POP materials and its in-store magazine.

 

COMPANIES IN THE NEWS
VANCOUVER – CanWel Building Materials Ltd. had record sales in the first quarter – $228 million, up 82.9% compared to $125 million for the comparable period in 2004. Net earnings before costs associated with the integration of the recently acquired Sodisco-Howden division were $1.08 million. That’s down slightly from $1.1 million in 2004. Even though 1Q is not traditionally a strong quarter, the British Columbia, Quebec and the Atlantic regions all reported strong revenue growth, the company reports. Sales in Ontario and Manitoba felt the brunt of bad weather there. Lower commodity prices also had a negative impact on results. Total revenues from lumber and building materials, including the Sodisco-Howden results, increased for the quarter by 32.6% versus the same period of 2004. For the fiscal year ended December 31, 2004, sales for CanWel and Sodisco-Howden, together, totaled 1.07 billion. CanWel has also completed its plan to convert to an income trust. According to the plan, common shares of CanWel have been exchanged for units of CanWel Building Materials Income Fund. The Fund commenced trading on May 18, 2005 under the symbol CWX.UN on the Toronto Stock Exchange.OTTAWA – Residential construction will taper off in 2005, reaching 216,400 units, a decrease of 7.3% from 2004, says the latest Housing Outlook Report from CMHC. Despite the fall off, the year is expected to clock in with the third-highest level of housing starts in 17 years. In 2006, residential construction will continue to slow, says the report, but will remain strong by historical standards. Housing starts will drop 7.5% to 200,200 units next year.

A slight increase in mortgage rates, eroding pent-up demand, slower employment growth, and waning spill-over of buyers from the existing home market are all considered factors that will help cool the market this year and next.

Existing home sales will register their second best year on record, with 441,100 units in 2005. Although this represents a 4.3% decrease from the previous year, it still constitutes the second-highest level on record. According to the report, a rise in new listings will help keep resales above the 400,000 mark for each of the next two years.

However, the rising price of houses over the past three years, and an expected rise in mortgage rates, will push mortgage carrying costs higher, resulting in a gradual easing in demand.

CALGARY – Nelson Lumber/SRI Homes has rejoined Tim-BR-Marts Ltd. The company, once one of Tim-BR-Marts’ largest and most loyal members, left the group more than three years ago to join Winnipeg-based Sexton Group. Nelson becomes the first dealer to rejoin Tim-BR-Marts, on the heels of the group’s attempts to consolidate the buying group landscape in Canada. Tim-BR-Marts merged the operations of its sister group, Homecare (TIM-BR Mart Ontario), at the end of 2004.

TORONTO – Hudson’s Bay Co. has updated nine of its Zellers discount department stores to incorporate the features of the latest Zellers prototype. They are in Brantford and Windsor, Ont.; La Salle, Chateauguay, and Ste-Foy, Que.; Saint John, N.B.; Dartmouth and Sydney, N.S.; and Red Deer, Alta. The prototype stores, which now number 176, are typically 100,000-plus sq.ft., all on one floor. They feature wider aisles, improved lighting, in-store signage, and other features that may include, depending on the store: grocery sections called Neighbourhood Markets; a new Diner restaurant that features take-out meals; a pharmacy and hair salon.

MEMPHIS – Hardware wholesaler Orgill is riding high on its newly minted status as a truly national player. Orgill’s recent installation of a distribution center in Utah gives the wholesaler the infrastructure needed to supply independent dealers right across the country. Last year, Orgill added 1.3 million sq.ft. of warehouse space. Sales last year were up a healthy 16%, while sales by existing dealers were up 12% (Orgill does not disclose its profits).

SHANGHAI – Metro A.G., the world’s number three retailer, is taking advantage of looser rules over foreign ownership in China to increase its share of a joint venture there. At the same time, Wal-Mart announced the opening of its 46th store in China, a supercenter in the nation’s capital of Beijing. Metro has assumed 90% ownership of its joint venture with its Chinese partner. Metro, Germany’s largest retailer, is jockeying for share of the exploding Chinese consumer market with U.S.-based Wal-Mart and French retail giant Carrefour S.A. Wal-Mart’s first store in the Chinese capital of Beijing, opened last week. Located in western Beijing, the supercenter, Zhichunlu Wal-Mart, covers an area of 18,000 square metres and stocks around 20,000 items.

BOISE, Idaho – At the end of last week, Boise Cascade Co. decided to cancel an initial public offering, which was intended to raise US$400 million. The firm had already lowered the price of the shares earlier in the week. However, adverse market conditions, including increasing paper prices, were thwarting the company’s efforts.

NEWTON, Iowa – Maytag Corp., struggling to defend its brand against Asian competitors and tough customers like Home Depot, has entered into a definitive agreement to sell all its outstanding shares to an investor group led by the private equity firm Ripplewood Holdings LLC, which wants to acquire all outstanding Maytag shares in a cash merger for US$14 per share, for a deal worth approximately US$2.1 billion.

PEOPLE ON THE MOVE
Michael Brossard, the man behind Rona’s successful bid for the Olympic sponsorship contract, has been promoted at Rona inc. to the position of senior vice-president, marketing and development. He now reports directly to CEO Robert Dutton … Trevor Pocluyko has been appointed regional director – Eastern region. He will be responsible for Ontario’s big box stores, including the ones in the Toronto area,. He reports to James Jones, vice-president operations, Eastern Canada. (514-599-5100)
MARKET INDICATORS
Retail sales edged up 0.2% in March to $30.4 billion, says Stats Canada. Despite March’s marginal gain, retailers experienced their strongest quarterly sales increase in just over three years. Sales advanced 2.4% in the first quarter of 2005, thanks to robust spending by shoppers in January and February.Wholesale sales rose 0.5% in March to $39.1 billion. Sales rose in three of the seven sectors, led by personal and household goods, which were up 4.0%. Declines were observed in the building materials sector, down by 1.1%. In the first three months of 2005, the value of wholesale sales rose to $116.5 billion, up 1.5% from the previous quarter. This increase was attributable in part to the strong performance of the personal and household goods sector, which posted quarterly growth of 5.4%. For the first quarter, building materials showed an overall gain of 2.9%.

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Contact Dave Leslie at 905-702-9443, to find out how Noral can boost your sales in Canada. http://www.noralmarketing.com
(01/05)

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 MARKETPLACE

 

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NORTH AMERICA’S “PREMIER MANUFACTURER”

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. Reliable Delivery .
. Outstanding Customer Service .

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Hardlines is published weekly (except monthly in December and August)
by McLARNEYCOM
542 Mount Pleasant Rd., Suite 302, Toronto, Ontario, Canada M4S 2M7
© 2005 by Michael McLarney.
HARDLINES™ the electronic newsletter hardlines.ca
Phone: 416.489.3396; Fax: 416.489.6154
Michael McLarney, Editor & Publisher: mike@hardlines.ca
Beverly Allen, Director of Sales & Marketing: bev@hardlines.ca
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______________________________________________
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May 16, 2005

 


John Caulfield, Contributing Editor
vol. xi, #20, May 16, 2005

IN THIS ISSUE:
• Sales up, profits down at Canadian Tire
• Rona’s same-store sales near 5.8% in 1Q
• TruServ wants grocery customers
• Home Hardware signs “garden guru”
• Weather dampens Ace’s results
• Sears looks for buyer for Orchard stores
• SPECIAL PRE-SHOW ISSUE: NHS IN LAS VEGAS
* * * * * *

“The safest course is to do nothing against one’s conscience. With this secret, we can enjoy life and have no fear from death.” Voltaire
(French author, humanist, rationalist, & satirist, 1694 1778)  
FIRST-QUARTER SALES UP, PROFITS DOWN AT CANADIAN TIRE
TORONTO — Canadian Tire’s net income for the first three months of its fiscal year declined by 13.7%, to $35.3 million, on revenue of $1.6 billion that was up 8.7% over the same period in 2004. The company’s retail sales increased 4.8% to $1.15 billion, and its same-store sales rose 2.5% over the same quarter a year ago. The retailer said that its stores’ sales were strongest in housewares, tools, car care and accessories, and electronics/home office. Sales in the automotive parts category declined due to weakness in Canada’s automotive aftermarket in Canada.

Wayne Sales, Canadian Tire’s CEO, said that the company’s earnings were impacted negatively by two factors: product shipments to Canadian Tire stores that did not keep pace with retail sales; and by “non-operating factors,” including the $5.3 million cost associated with the early redemption of a medium-term note. The company also reported a $4.3 million increase in its advertising expenses for the quarter.

Shipments of products to Canadian Tire’s stores were lower than in the first quarter of 2004, partly because of the timing of store openings, but also because dealers have been reducing their inventories to get them more in line with seasonal demand.

This year, Canadian Tire plans to open 20 stores, the majority of which will be to the specifications of its new Concept 20/20 format, and to retrofit another 12 to 15 stores to that format. At the end of the most recent quarter, Canadian Tire operated 458 stores, including 29 20/20 units and seven Canadian Tire/Mark’s Work Wearhouse combination outlets.

RONA REPORTS SOLID 1Q GROWTH
MONTREAL — Recruiting new dealers and generating more business from existing members helped boost Rona Inc.’s first-quarter financial performance, which saw the buying group’s consolidated revenue jump 9.1% to $716.9 million, and its earnings rise by 26.9% to $14.2 million.Robert Dutton, Rona’s president and CEO, said those gains were the result of a 4.8% increase in same-store sales at its members’ outlets, as well as “expansion of our corporate and franchised networks.” During the quarter, Rona finalized its $100 million acquisition of the 14-unit Totem Building Supplies, whose financial results will be included into Rona’s starting in the second quarter.

During the quarter, Rona’s wholesale sales grew by 10.3% to $417 million, while its retail sales increased 8% to $477.8 million. Cash flow from its wholesale sales rose 15.1% to $14.9 million, and by 13.9% to $22 million from its retail sales.

The company also completed a 2-for-1 stock split.

On May 4, Rona entered into an eight-year agreement that guaranteed its sponsorship rights for the 2010 Olympic and Paralympic Winter Games, as well as its sponsorship of the Canadian Olympic Team in Turin, Italy, in 2006; in Beijing, China in 2008; in Vancouver in 2010, and during the 2012 games, whose venue has yet to be determined. Rona’s investment in cash and products for those sponsorships is valued at $68 million.

TRUSERV DEVELOPS NON-TRADITIONAL CHANNELS
WINNIPEG –Today, retailers from grocery to pharmacies are increasing their ranges of hardware and general merchandise. While other groups look for ways to fight back against this blurring of retail lines, Western-based co-op hardware wholesaler TruServ Canada just wants to sell them more product. Grocery chains are aggressively expanding their general merchandise assortments, led by Loblaw Cos., which flies the Great Canadian Superstore and Loblaws banners. The addition of hardlines, housewares and kitchenwares is seen as a counter-offensive against Wal-Mart’s expansion into food and grocery. But that counter-offensive has also created a new customer base for TruServ, which already supplies hardware, soft goods and general merchandise to True Value hardware and V&S variety banners.

“We’ve developed a program where we can deliver a complete hardware assortment,” says Dave Leonzio at TruServ Canada. “We can provide a basic general merchandise package to small and medium sized grocery stores.”

Started in January, the program is still in its preliminary stages, says Leonzio, with a test in Big Way Foods in Tuelon, MB. In addition, 12 of TruServ’s V&S stores in Alberta are carrying groceries. “The program gives these dealers, which are serving small-town markets, categories of product to put in their stores that they didn’t have before, so their customers don’t have to go down the street to get that item.”

Pharmacy is another retail sector that TruServ is pursuing. In fact, for the past three years, the company has been supplying general merchandise to three V&S stores in New Brunswick that also carry the Pharmasave drug store banner. The experience has given TruServ some insights into what kinds of products work in that kind of retail environment. “It helps us understand a little better what a pharmacy can be,” Leonzio says.

 

CAN-SAVE THRIVES AS VALUE-ADDED WHOLESALER
BARRIE, Ont. – Can-Save, the specialty distributor located here, has been doing some corporate self-examination lately. The company, which specializes in house wraps, kitchen packages and doors, gradually added lines as customers asked for them over the years. But by doing so, it found itself straying further from its LBM roots – and creating confusion in the minds of some customers.As a result, Can-Save has done a re-evaluation of its positioning, which resulted in a tightening of its offerings. Over the past 18 months, it has wound down its hardlines,
jettisoning line after line, to return to three core categories, its specialty LBM products – mainly membranes – plus its door division, which has grown rapidly over the past three years, and a kitchen division. “If it doesn’t fit into either of those three categories, then we get rid of it,” says Larry Koza, who with his brother Cully, is co-owner of Can-Save.

The expansion into more lines occurred over time, in an opportunistic, rather than strategic, way, Koza says. As customers asked for new lines, Can-Save would take advantage of the opportunity to increase business with those customers. Products included everything from sandpaper and batteries to caulking. “Anything we could get our hands on, we’d take on. But not any more.”

The kitchen program has got some unique features, which exemplify Can-Save’s mandate to add value to its role as a supplier. The program has 2,000 SKUs, and five designers are on staff, with nine sales reps on the road – all to give the independent dealer the support they need. At the heart of the program is the establishment of a sense of trust with dealers looking for a reliable, service-driven supplier.

To solidify those relationships, potential new dealers are invited to get a tour of Can-Save’s facilities, then get dinner and stay overnight, courtesy of Can-Save. About 14 tours a week are conducted. In fact, no new account will get credit from Can-Save until they’ve taken the tour.

“Every dealer has had a bad experience with a kitchen sale,” explains Koza. To head that off, a strong relationship with each dealer helps that dealer understand how Can-Save can help him deliver a kitchen installation – without the headaches.

The focused strategy has paid off, as fewer hardlines have enabled Can-Save to increase sales overall, backed by training and product knowledge in its core categories.

SEARS TO DISPOSE OF ORCHARD SUPPLY HARDWARE STORES
SAN JOSE, Calif. — Orchard Supply Hardware, the venerable, 74-year-old hardware store chain based here, will be sold or spun off as a separate, publicly owned company, by Sears Holding Corp., which has owned the 82-store Orchard since 1996.Sears Holding, the Hoffman Estates, Ill.-based corporate entity formed when Kmart and Sears Roebuck & Co. merged, is pruning its operations to focus on its department-store business and its off-mall growth strategy through Sears Essentials and Sears Grand. For example, Sears has announced that it would sell Land’s End, the catalog clothing dealer, for which Sears paid $1.9 billion in May 2002.

Sears didn’t comment on the timing of its decision to sell Orchard, except to state that it was “pursuing alternatives to provide Orchard Supply Hardware with the capital to grow its store base.” To handle the Orchard deal, Sears has retained Citigroup Global Markets and Lehman Brothers as financial advisors. Ted McDougal, Sears’ vp-public relations, told HARDLINES that this decision would not affect Sears Holdings’ 163-unit Sears Hardware operations. In April, the company disclosed that it had added appliances to another 27 Sears Hardware outlets in seven states, bringing the total number of those stores offering appliances to 115 units. Earlier this year, it launched its first Sears Hardware stores in Canada, as well.

Nine years ago, Sears bought Orchard — then a 61-unit operation — for $415 million, and attempted to meld Orchard with Sears Hardware. The two dealers never really meshed, though, partly because Orchard’s stores, which range from 41,000 to 60,000 sq.ft. and stock 45,000 SKUs, are much larger and better assorted than Sears Hardware units, which, at 22,000 sq.ft., are less than half the size on average. Several years ago, Sears experimented with using Orchard’s store format model to expand a number of Sears Hardware in the Northeast to as large as 55,000 square feet.

Gary Balter, a retail analyst with UBS, was widely quoted as estimating that Orchard would fetch $300 million – well below the price Sears paid for it. He also suggested that Home Depot and Lowe’s might be potential buyers. That speculation makes some sense, in that both big boxes are already testing smaller-format versions of their own stores. However, Home Depot has been moving more aggressively into the pro sector. It may also have its eye on bigger fish than Orchard, as rumors persist that Home Depot covets B&Q, the hardware and home improvement division of U.K.-based Kingfisher, despite denials of any impending deal by Kingfisher officials. (See story elsewhere in this issue)

MERGER UPDATE: HOME DEPOT AND B&Q – NOT!
LONDON – According to Kingfisher CEO Gerry Murphy, his chat two weeks ago with Bob Nardelli, head of Home Depot, was strictly “routine.” He admits he also spoke with executives from Lowe’s, in what were just state-of-the-industry discussions. Nevertheless, the meetings, combined with the drop in Kingfisher’s share price, fueled rumors that they may once again be the target of a takeover bid. The cost of taking over Europe’s largest home improvement retailer, based on its current share price, would be close to 6 billion pounds. But there are some deterrents to making it a plum acquisition for either Home Depot or Lowe’s. Strict employment rules in France, which favour unions, and where B&Q has a strong presence with its Castorama stores, combine with the weakness of the U.S. dollar against the euro. However, B&Q has a strong presence in China. With the recent takeover of 14 OBI stores there, it now has 36 stores in total. Home Depot, despite having offices there, has zero stores in China.

WHAT’S ON AT NHS:
A VISITOR’S GUIDE
SPECIAL REPORT – The biggest industry show in North America is only a week away. The 60th edition of the National Hardware Show takes place in Las Vegas, May 17-19, and in only its second year at its new location, the show is sold out. More than 3,100 vendors will be on hand, filling 680,000 sq.ft. in both the Sands Convention Center and Las Vegas Convention Center. Hardlines will be front and centre at this year’s show with the educational and networking events you’ve come to expect from Hardlines! Here are some things you should put on your networking calendar in Las Vegas…We start off with “What’s Hot in Lawn & Garden,” Tuesday, May 17 at the Sands Convention Center. Time: 2-2:45 p.m. Come learn more about the factors driving lawn and garden sales in the U.S., in North America and around the world. Featuring: Panelists are Bruce Butterfield of the National Gardening Association, Friedericke van Sandt of Planto, a specialty manufacturer in Germany, and Rob Lunan, manager of garden and gift lines at Lee Valley Tools. John Caulfield, contributing editor of Hardlines, will moderate the panel.

The Canadian Hardware and Housewares Manufacturers Association will host its annual Maple Leaf Night/Soirée Feuille d’érable on Tuesday, May 17, at the Curve Night Club-Aladdin Resort & Casino. Time: 5:30-8:00 p.m. More than 100 vendors are already signed up to rub shoulders with Canadian Tire, Fedco, Home Hardware, House of Tools, BMR, Sears, TruServ, TSC, Zellers, and more. For more info, contact: CHHMA, 416-282-0022.

Hardlines, in conjunction with the Presidents Council, present “Global Retailers: Best Practices from Around the World,” Wednesday, May 18 at the Las Vegas Convention Center. Time: 3-4:30 p.m. Featuring: a world-class retail panel: John Herbert, general manager of the European association of DIY retailers; Robert Collins, Director of International Sales and Retail Development, Ace Hardware Corp.; Harald Lux, head of Emil Lux in Germany; Jim Lowe, director of strategic research for one of the leading home improvement retailers in England, Focus DIY. Michael McLarney, Editor & Publisher of Hardlines, will serve as moderator.

Hardlines, in partnership with the National Hardware Show, presents an International Reception at the Las Vegas Convention Centre (immediately following the “Global Retailers” panel). Time: 4:30-5:30 p.m. Want to connect with buyers from the U.S., South America and overseas? This will be the absolute best place in Las Vegas to do it! For more info, click here.

If you want to meet some top international buyers one-on-one, you should definitely sign up for “International Buying Day,” organized by the Presidents Council, on Monday, May 16, the day before the show starts officially. The Buying Day is designed to provide an efficient forum for suppliers who want to expand their market share. Because of the individual appointment format, the Buying Day is limited to 40 suppliers, who will have individual meetings with the following participating retailers: B&Q – U.K.; Focus DIY – U.K.; Globus – Germany; Homebase – U.K.; Komeri – Japan; and Sodimac – Chile. Cost is US$2,000 per vendor. click here to receive more details.

COMPANIES IN THE NEWS
ST. JACOBS, Ont. – Home Hardware Stores will announce next week its formal partnership with well-known garden guru Mark Cullen. Cullen, whose family’s business, Cullen Gardens. was merged recently with Sheridan Nurseries, is a well-known columnist and syndicated radio gardening expert. The strategic partnership will tie in with Home’s increased focus on both the garden category and the female shopper to whom that category caters.OAK BROOK, Ill. — Ace Hardware, the industry’s largest dealer-owned buying group, would just as soon forget about the first three months of this year, when its profits fell 12.6% to US$14.6 million, on wholesale sales of $798.8 million that inched up 1.2% to US$798.8 million. Inclement weather, higher energy costs, a drop-off in consumer spending and a later scheduling of its spring dealer convention all contributed to Ace’s sluggish financial performance, according to Ray Griffith, the co-op’s president and CEO.

HOUSTON — Garden Ridge, the home décor dealer with 35 stores in 13 states, has emerged from bankruptcy protection under Chapter 11 with a reorganization plan that a Delaware court approved late last month. That plan could move forward after unsecured creditors agreed to accept a distribution of preferred stock. The company, based here, can operate with a $25 million equity investment by Three Cities Research, a New York-based investment firm, and an $80 million credit line from Bank of America and GE Capital.

BENTONVILLE, Ark. – Wal-Mart reported a 14% increase in first-quarter earnings, which grew to $2.5 billion from $2.2 billion during the same period a year earlier. Sales hit $70.9 billion, up 10% from $64.76 billion. Total revenue including sales and other income grew to $71.7 billion, up from $65.4 billion. Same-store sales were up 2.9%.

MINNEAPOLIS – In its first quarter ended April 30, Target’s earnings reached $494 million, up 15% from $432 million a year earlier. Sales were up 13%, rising from $10.18 billion to $11.48 billion. Same-store sales were up 6.2%.

MARKET INDICATORS: HOUSING MARKETS CONTINUE TO SURGE
Canada’s housing market stayed buoyant in April, as the seasonally adjusted annual rate of housing starts reached 230,400, up 5.5% from 218,400 units in March, according to CMHC. Urban starts were slightly higher than starts overall, as they rose 5.6% seasonally adjusted to 200,400 units in April. Multiple starts led the way, climbing 8.1% to 104,400 units. Single starts increased 3.1% to 96,000 units on a seasonally adjusted annual basis. For the first four months of 2005, actual urban starts were 5.4% lower than in the same period of 2004. Year-to-date single starts fell 9.7%, and multiple starts eased 1.2% compared to the same period last year. New housing prices in March rose 0.4% from February, while the 12-month rate of increase remained the same, at 5.1%. Increased costs for building materials and labour, along with favourable market conditions, led to the increase, says Statistics Canada. Land value increases were a factor in 8 of the 21 metropolitan areas surveyed.

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