Peavey Mart joins Stingray Advertising’s retail audio network

Montreal-based Stingray, a provider of in-store music and video content, has announced that Peavey Mart has joined its network. Up to now a provider of in-store content to pharmacies and groceries, Stingray said in a release that the addition of Peavey expands its reach “to over 90 hardware store locations across British Columbia, Alberta, Saskatchewan, Manitoba, Ontario, and Nova Scotia.”

The deal will mean “enhancing the shopping experience for our customers and offering new opportunities for our business partners,” said Jest Sidloski, VP of marketing and customer experience for Peavey.