RONA unveils new format for proximity stores

BOUCHERVILLE, Que. ― Lowe’s Canada has stepped up its commitment to small and medium-sized building centres with the launch of a new concept for its proximity stores in the country. RONA’s Longueuil store on Roland-Therrien Boulevard is the first to undergo a major transformation.

The new look is designed to better reflect the latest trends in the residential housing market, with open floor plans, brighter rooms, and outside spaces designed to become natural extensions of the interior. These trends are reflected both in the store layout and strategic placement of some departments, as well as in the product selection. The aim is to achieve a brighter, less compartmentalized store, with racking entirely redesigned and lowered, except on the perimeter of the store, giving customers a 360-degree view of the store.

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